Rockford Fosgate has expanded its Prime, Punch, and Power Series full range coaxial car speaker lines with nine new models, which include true 6-inch, 6.5-inch, and 6.75-inch sizes.
Each model, no matter the variation in size, has been designed to incorporate Rockford Fosgate’s sonic signature. In addition, to accommodate the customer’s budget as well as for the ease of pairing the appropriate speaker to the make and model of each vehicle application, each similarly sized speaker within a particular series has one price for the entire size range.
“Each PUNCH 6-inch, 6.5-inch, and 6.75-inch speakers are priced the same, and that also goes for the Prime and Power versions,” said Theresa Hephner, Rockford’s senior director of product development and marketing. “We want to make it easy for the customer. The retailer can say, ‘Here’s the Rockford sonic signature, here’s the price,’ and then let the installer decide which size is the best fit.”
“Over the years, many installs have become more burdensome because some car manufacturers, such as many Chevy truck and Honda models, have very shallow mounting areas for the factory speakers. Now, with nine different sized speakers in the six-inch speaker category, we can virtually guarantee that we have a full range speaker for every budget and every application,” said Jake Braaten, Rockford director of product development.
R165
| Series | Model | Size | MAP |
| Prime | R16 | 6-inch | $59.99 |
| Prime | R165 | 6.5-inch | $59.99 |
| Prime | R1675 | 6.75-inch | $59.99 |
| Punch | P16 | 6-inch | $99.99 |
| Punch | P165 | 6.5-inch | $99.99 |
| Punch | P1675 | 6.75-inch | $99.99 |
| Power | T16 | 6-inch | $149.99 |
| Power | T165 | 6.5-inch | $149.99 |
| Power | T1675 | 6.75-inch | $149.99 |
T165
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