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Snom and Gentek Announce New Distribution Agreement to Expand snoms Presence in North America

BERLIN, GERMANY and TORONTO, CANADA — June 11, 2007 — snom technology AG, developer and manufacturer of Voice-over-IP (VoIP) telephones, today announced that Gentek, a leading North American distributor of Broadband, Network Security and VoIP products and solutions, will become an official distributor for snom. Now, snom VoIP phones will be available to Gentek’s extensive network of customers and resellers in the North American market, including Canada and the United States.

“This distribution agreement is an integral part of our strategy to offer our customers high quality VoIP options,” said Jeffrey Freedman, V.P. Sales of Gentek. “snom’s outstanding reputation, especially when it comes to ensuring VoIP security and network interoperability, puts us in a position to provide our customers with a flexible and cost-effective solution for their IP phone systems.”

All snom VoIP telephones, including the 300, 320, 360 and 370, are highly configurable and easy to manage through the keypad-cursor, dedicated function keys and menus, or Web browser, and offer user-friendly features like full-programmable keys and downloadable ringtones. snom phones offer a complete implementation of the IETF’s latest recommendations for standards-based authentication and content security (SIP(s)/sRTP).

“Gentek has a long history selling a wide range of communications solutions, especially in the SMB/SME market,” said Michael Knieling, CFO and executive vice president of marketing and sales for snom. “We believe that Gentek will play a key role in helping us continue our North America expansion.”

snom will be exhibiting at VON Europe Spring 2007 (Booth #525 in Stockholm, Sweden, June 11-14, 2007). Additional information on VON Europe can be found at

About snom
snom technology AG develops and manufacturers Voice-over-IP (VoIP) telephones and related equipment based on the IETF open standard, SIP (Session Initiation Protocol). Recognized for its high quality, customizable and cost-effective business solutions, snom is also differentiated by the company’s ten-year history in the VoIP industry, and its dedication to high security standards. All of snom’s software exists in the firmware on the phones — making it easier for users to download updates and new features. snom customers benefit from the interoperability and flexibility that the snom telephones offer, including plug and play integration and universal compatibility with any SIP-based telephony platform. Additional information on snom can be found at

About Gentek
Gentek is a global provider of Broadband, Network Security and VoIP products and solutions, headquartered in Toronto, Canada. Gentek offers advanced hi-tech products and solutions for the SMB/SME markets, unsurpassed technical support and superior service for leading companies around the globe. Gentek is proud to be celebrating over 25 years of successful growth in North America and abroad. For more information on Gentek, please visit their website at or contact Jeffrey Freedman, V.P. Sales at 905-738-9300 Ext. 240,

Press Contacts

Christian Baier
snom technology, AG
+49 30 39833-106

Janine Savarese
MRB Public Relations

Kristen Keller
MRB Public Relations

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