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New Products Launches First REAL HD Suround Digital Downloads


(Los Angeles) November 10, 2007 — Mark Waldrep, Ph.D., the man behind the only all-HD Audio label
AIX Records announces the launch of, the world’s first digital music download service to
offer REAL HD Audio in multiple mixing perspectives.

According to Waldrep, “ is a sort of an iTunes for people that care about sound quality,
surround music and don’t want to be restricted in the use of the music they download. This new web
site allows music lovers, home theater owners and surround music fans to access music that has
actually been recorded, mixed and mastered in high-definition — most “so-called” HD Audio downloads
are really standard definition tracks delivered through the web. delivers better than CD
quality digital downloads for the first time, without copying restrictions…and in 5.1 surround.”

Each track offered on the site is available in a wide variety of encoding formats AND up to three
different mixes. Consumers will be able to choose between MP3, Dolby Digital, DTS, WMA Pro, WMA
Lossless and even uncompressed PCM at 96 kHz/24-bits. They can also select what sort of mix they
want, an exclusive feature of the new site. iTrax offers 2.0 stereo, 5.1 “stage” and 5.1 “audience”
perspective mixes, making it the first and only download service to provide users real choice.

The arrival of media servers and high-quality remote digital music players makes the HD Audio tracks
offered by the perfect source media. The experience of listening to and demoing a REAL HD
Audio “stage” surround track makes standard stereo CDs pale by comparison.

A wide variety of musical genres and artists are available on including Willie Nelson,
Albert Lee, Wallace Roney, John Gorka, Cheryl Bentyne, Hanna-McEuen, Paul Williams and Laurence
Juber, whose award-winning Guitar Noir won the Demmy Award for “Best High Resolution, 5.1 Track”
from the CEA in 2005. is the only web site to offer REAL HD Surround Music Downloads and a choice of mixing
perspectives. The award-winning AIX Records catalog is available now with other labels coming soon.


Founded in 2007, iTrax ( is the first HD Surround Music digital music download site. iTrax is
an online store that features albums and tracks that have been captured using HD Audio recording
equipment. Their entire catalog [currently around 1000 tracks] is available in 6 different encoding types
and 3 different mix perspectives AND will deliver video of most tracks in the near future. Tracks are
available for download an/or licensing. For more information, please visit the website
at or contact company founder Mark Waldrep [310-479-0501 ext 102].

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