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Bang & Olufsen

Bang & Olufsen 88-inch 8K OLED TV Debuts at $49,000

Top-of-the-line 8K OLED TV for 2020 with folding panels that combines expert craftsmanship with the best in OLED TV technology.

Motorized TV with Built-in Speakers

Bang & Olufsen just released their new top-of-the-line TV for 2020 in collaboration with LG Electronics. The Beovision Harmony 88-inch 8K OLED TV priced at a jaw dropping $49,000 USD combines expert craftsmanship with the best TV technology. Bang & Olufsen’s most luxurious and immersive TV experience features not only the world’s first 88-inch 8K OLED TV, but also the largest OLED screen ever created from LG Electronics.

New Bronze Walnut Finish

Optimized & Beautified LG OLED TV

The 2-meter wide Beovision Harmony TV comes with the 2020 OLED 8K display from LG Electronics optimized for Bang & Olufsen, which allows for the full Bang & Olufsen cinematic experience. With an 8K resolution, delivering four times more detail than 4K TV and 16 times more than HDTV, it is designed to deliver stunning picture quality, upgraded performance and artificial intelligence-enabled features that brings movies and sports to life like never before imagined. At the heart of the TV are several advanced core technologies, most notably the new α (Alpha) 9 Gen 3 AI Processor. This advanced processor leverages upgraded processing power and artificial intelligence deep learning algorithms to improve on the picture quality and enable a host of specialized features for various types of content.

Beoremote One

Sound System Built-in

As for the sound, along with the pre-installed 3-channel sound system and built-in dual subwoofer, the TV is compatible with Bang & Olufsen’s speaker lineup, allowing one to connect up to eight wireless Beolab speakers for true 7.1 surround sound. All sources can be controlled with the Beoremote One, a remote crafted from a single piece of extruded aluminium that adds well to the luxury experience.

Motorized TV

Beovision Harmony was originally unveiled at Milan Design week in 2019 as a meaningful combination of art and technology, where the TV folds down into a sculptural shape when not in use. The two oak and aluminium covers partially obscures the black screen, and when the TV is turned on, the panels fan out like a butterfly opening its wings, and the screen rises above them to the perfect viewing height.

Beovision Harmony with Bronze Walnut Finish (New)

New Finishes

Along with the existing speaker cover choice of oak wood and natural aluminium, two more options have recently been added to the Beovision Harmony. Warm brass tone aluminium has been combined with smoked oak and bronze tone aluminium with walnut. The new finishes will be matching the Beolab 50 and Beolab 90 finish options, creating a visual coherence between the products when included in a complete home cinema experience. Finally, a full customization of finish on Beovision Harmony, Beolab 50 and Beolab 90 is available for clients who wish to own something totally unique.

Beovision Harmony with Natural Oak Finish – Partially Open

Key Features

  • Exceptional Bang & Olufsen sound paired with the best OLED picture performance
  • Striking design combined with magically choreographed movement
  • Combining wood, fabric and alumnium with meticulous attention to details
  • Built-in 3-channel speaker system
  • Wireless: WiSA compliant. Connect up to eight BeoLab speakers wirelessly in addition to the wired speakers. Built for multiroom music experiences
  • Streaming: Apple AirPlay 2, Bluetooth, DLNA, Chromecast built-in, and Beolink compatible
  • Includes Beoremote One universal remote control for ease of use
  • 8K (3840 x 2160) Resolution. Automatic Picture Control. AI Brightness.


Honoring the proud heritage of Danish design, Beovision Harmony speaks to those who believe that aesthetics are just as important as experience. The television is based on mid-century entertainment cabinets that hide the TV behind delicate blinds to fully integrate with the living room. Despite its solid appearance, the grading pattern in the front is carefully designed to maximize acoustic performance.

New Smoked Oak Finish

“Today, we are bringing together the best of artisanship and the bleeding edge of display technology. Our customers tell us that they want the ultimate in cinematic and immersive experiences with a design that adds to the décor rather than disrupts it. This is exactly what we are bringing to the market with our new two-meter-wide Beovision Harmony powered by stellar Bang & Olufsen Signature Sound and the world’s first 88-inch 8K OLED TV.” Christoffer Østergaard Poulsen, Vice President of Product Management at Bang & Olufsen.

Price & Availability

The Bang & Olufsen Beovision Harmony 8K 88-inch OLED ZX TV will be available June 2020 priced at $49,000 USD (EUR 46,500 / GBP 44,100 / CHF 53,400 / DKK 352,000) in either Natural Oak Wood, Black Fabric, Smoked Oak or Walnut finishes.

Beovision Harmony is also available in smaller screen sizes at 4K resolution. Here’s the complete line-up:

  • 65-inch 4K OLED TV – $15,700
  • 77-inch 4K OLED TV – $19,800
  • 88-inch 8K OLED TV – $49,000

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