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AVAD and Atlantic Technology Recognize Sales Excellence in 2005

Trip to Hawaii Awarded in Sales Performance-Based Prize Drawing

Van Nuys, Calif. — Feb. 24, 2006 — AVAD, LLC, the preeminent U.S. distributor of custom home entertainment technology, and vendor partner Atlantic Technology today announced the winners of its sales excellence vacation prize drawing. The contest, held from September 1, 2005 through December 31, 2005, was introduced as an innovative incentive program to reward excellence in sales of Atlantic Technology products.

The prizes, which were awarded to AVAD dealers and their sales counterparts during the 2006 International Consumer Electronics Show last month in Las Vegas, included a roundtrip for two to Hawaii. The grand prize winners are Kevin Alger of AVAD Northern California and dealer Russell Carlson of Carlson Electronics. Criteria were based primarily on sales of pairs of in-wall, in-ceiling, outdoor, flat panel and subwoofer speakers. Participants also received an additional cash bonus for each entry received leading up to the grand prize drawing.

“In the AVAD family, everyone’s a winner. These awards recognize those who really took the initiative to drive solid sales results for Atlantic Technology,” said Bob Gartland, president of AVAD. “Atlantic Technology and AVAD wanted to recognize our dedicated salespeople and dealers that put in the extra mile on AVAD’s behalf. One of the greatest aspects of this business is that at the end of the day, it’s all about having fun.”

“What a great way to end the year–by showing such incredible strength in our sales efforts,” said Atlantic Technology president Peter Tribeman. “Kudos to all of the participants who have worked so hard to spread the word about Atlantic Technology and its innovative products. We’re looking forward to another amazing effort for 2006.”

AVAD & Atlantic Technology Official Prize Winners:

Grand Prize — Trip for Two to Hawaii
AVAD Northern California’s Kevin Alger
Dealer: Carlson Electronics’ Russell Carlson

1st Prize — 4200e 5.1 THX Speaker System
AVAD Southeast’s Jim Patten
Dealer: Dream Audio Video’s Terrance Moody

2nd through 11th Prizes — AW-424 All Weather Speaker System
AVAD Northeast’s Chad Robertson / Dealer: Safe & Sound Systems’ Jason Tynes
AVAD Southeast’s Scott Salzman / Dealer: Extreme Audio Video’s Gary Hersch
AVAD Ohio’s Michael Abraham / Dealer: Antenna Service Co.’s Bob Schatz
AVAD Central”s Jeff Mills / Dealer: Hi Tech Interiors’ Vice Jordan
AVAD Great Plains’ Shawn Dixon / Dealer: Signal Seekers’ John McMillian
AVAD Southwest’s Chris Pruet / Dealer: Jason Lowery w/ Dynamic Integrations
AVAD Southwest’s — Jamey Knight / Dealer: Millennium Home Systems’ Kevin Fette
AVAD Rocky Mountain’s Dave Pirk / Dealer: Integrated Electronic Systems’ Erik Myklebust
AVAD Northwest’s Dustin Nichols / Dealer: McCoy Electric & Comm.’s Kevin McCoy
AVAD Southern California’s Michael Fraser / Dealer: Automated Design’s Robert Kleim

About Atlantic Technology

From its inception in 1989, Atlantic Technology’s mission has been to produce home entertainment products that exemplify the very best in both performance and value. The company specializes in complete high-performance multi-channel speaker systems, state-of-the-art home theater electronics components, and products for custom audio/video installation. For more information on Atlantic Technology and its many fine products for home theater and custom audio/video installation, visit www.atlantictechnology.comor call 781-762-6300.

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AVAD, LLC, a wholly-owned subsidiary of Ingram Micro, Inc., is the most complete home integration solutions provider in the United States. Its in-depth technology offering of the most trusted names and progressive continuing education programs provide all the support necessary to design and implement complete home solutions.

AVAD stocks products for home theater, lighting controls, distributed audio/video, central vacuum, and more for just-in-time delivery from each of its 28 locations nationwide. With complete technical training and certification for industry hallmarks like CEDIA’s Installer Level I and Level II Certification, AVAD is unparalleled in its commitment to expanding dealers’ bottom line.

AVAD exemplifies this concept with the Dealer to Builder (D2B) program, which links members of its 8000+ dealer corps with homebuilders across the United States to outfit new homes with in-demand, cutting-edge electronic systems.

Product lines that AVAD distributes and supports include: Acme Brackets, APC, Aprilaire, Artison, Atlantic Technology, Belden, Bose, Carlon, ChannelPlus, Coleman Cable, H-P Products/Dirt Devil Central Vacuum Systems, D-Link, Draper, Fujitsu, Gefen, Harman Kardon, InFocus ScreenPlay, iPort, Key Digital, Lutron, Marantz, Middle Atlantic Products, Inc., NetStreams, Niles Audio, OmniMount, OnQ Technologies, OpenHouse, Panamax, Panasonic Phones, Peerless, Philips, Polk Audio, PROconnect, ProFlex, RTI, Samsung, Sharp, SharpVision, Spaun USA, Terk, Universal Electronics, Universal Remote Control, and more.

In July 2005, AVAD was acquired by Ingram Micro, Inc., making its parent company the leading distributor for solution providers and custom installers serving the fast-growing consumer electronics and home automation markets in the United States.

For more information about AVAD and its services, visit their website at

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