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Vidikrons Vision Model 60 Projector Breaks Performance & Price Barriers

UNION CITY, CALIFORNIA — March 7, 2005 — Home theater installers who have been using video display manufacturer Vidikron’s newest high-definition projector are responding with rave reviews. Vidikron, a premier manufacturer of video projectors and plasma monitors, released the Vision Model 60 in January of 2005 as part of its commitment to provide its dealers with innovative, high-value home theater products. The Model 60 is designed to reproduce widescreen video images with high brightness and detail at high definition resolutions. Retailing at $12,995, the Vision Model 60 is now shipping.

“The Vision Model 60 is one of three latest additions to Vidikron’s expanding lineup of video displays, which allow our dealers to give their customers phenomenal home theater performance and value,” said Jim McGall, Vidikron’s vice president of sales and marketing. “Since we released the Vision Model 60 in January, our custom dealers across the country have been implementing it in their home theater designs, and the feedback is superb. Home theater enthusiasts demand an exciting film experience, and the Model 60 exceeds their expectations, delivering an impressive high-definition picture and integration flexibility that put it at the top of its class.”

“The Vision Model 60 has made an ideal addition to our product offering, and integrates very easily with our home theater designs. Our customers have been thrilled with the results,” said Mark McCracken, president of ihome, a Vidikron dealer in Seattle, Washington. “By making a projector with this kind of power available at this price point, Vidikron has given us an affordable way to provide each of our customers a very impressive picture at home. We’ve seen the Model 60 produce some incredible results on a number of different screen types, and in rooms where lighting is less-than-ideal. We’re very happy with its power and versatility.”

The Vision Model 60’s optical light engine design, which incorporates three D-ILA chips rather than a single-chip design, minimizes image distortion, and the “rainbow effect” that often compromises the quality of single-chip displays. Vidikron engineers also paid careful attention to accurate gray scale tracking and true 6500K color reproduction, which are essential to producing smoother pictures that replicate the quality of real film.

With 1000 ANSI lumens of light output (CSMS Light Output of 17.9 ft-Lamberts) and a contrast ratio of 800:1, the Model 60 delivers bright and detailed images on screens as large as eight feet wide. The Model 60 features Vidikron’s outstanding internal video processing with 3:2 film detection circuitry, and its full HDTV compatibility (with outboard tuner/decoder or satellite receiver) make it versatile enough to handle any video source. The projector’s discrete IR and RS-232 controls make custom installation seamless, while direct source and aspect ratio selection accommodate any automation control system.

About Vidikron

The highly respected Vidikron brand was established in 1980 in Milan, Italy, and was acquired by Runco International in 2002. Vidikron offers a comprehensive selection of high performance, cutting edge video products, distributed through a select network of authorized Vidikron dealers and custom installation professionals. For more information on Vidikron, visit its website at www.vidikron.com < http://www.vidikron.com/> .

Vision and CSMS trademarks of Vidikron.

Digital Images are available on request. Contact Marketing Matters at 954-925-1511 or veronica@marketingmatters.net.

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    Last Updated:
    March 7, 2005
    Marketing Matters
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