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The Video Games Console Market is about to Enter a New Phase

Microsoft and Nintendo Hoping That Their Next-Generation Offerings Can Gain a Greater Share of Sales

DUBLIN, IrelandResearch and Markets has announced the addition of Next-Generation Video Games Consoles to their offering.

Sony has dominated the 128-bit console market, with the PS2 accounting for approximately 70% of sales over the past five years. However, the video games console market is about to enter a new phase, with Microsoft and Nintendo hoping that their next-generation offerings can gain a greater share of sales.

This report examines the development of the next-generation console sector, evaluating the factors that will determine success and forecasting uptake until 2010. It compares the three next-generation consoles in terms of their functionality, launch dates, online potential and developer support. The report also forecasts console installed base (by platform and geography) and global hardware/software revenues from 2005 to 2010.

Despite the early launch of the Xbox 360, the PS3 is expected to be the leading console by the end of 2007; a combination of its huge success with the PS2 and strong publisher support will ensure Sony retains top spot. Microsoft’s new console will also fare well, accounting for around 30% of the total installed base by the end of 2010.

Online gaming will become increasingly prevalent over the next five years due to growing broadband penetration and improved service offerings from console manufacturers and games publishers. Microsoft has forged a leading role in the online sector, and will build on the relative success of its Xbox Live service to steal a march on the competition.

The next-generation console market will peak in 2008, when it will generate total revenues (hardware + software) of $21.9 billion. Software revenues will continue to rise until 2010, at which point sales will reach $16.8 billion.

Reasons to Purchase

— Learn what the next-generation of games consoles will offer to consumers, and which will prove most successful in what will be a competitive market.

— Understand the key factors that will help to determine which manufacturer succeeds in the console market.

Companies mentioned:

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— Sony

— Microsoft

— Nintendo

For more information visit http://www.researchandmarkets.com/reports/c27840

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