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ValueFirst speaks in DataQuest CIO Summit 2007

ValueFirst speaks in DataQuest CIO Summit 2007
India, 21st September 2007

Amongst the fanfare of consumer-centric mobile services and applications, enterprise mobility is emerging as a key segment in the mobility space. Dataquest, a leading publication in the arena of IT and emerging technologies, organized a CIO summit on measuring productivity in mobile enterprise being formulated by the CIOs of manufacturing and service enterprises.

The summit was organized in three cities — Bangalore (12th September), Mumbai (18th September) and New Delhi (20th September). Mr. Vijay Shukla, Country Head, ValueFirst was the keynote speaker in the conference. The key participants in the summit were players like Reliance, KPMG, CheckPoint Solutions and ValueFirst representing different stakeholders in the enterprise mobility value chain. A few key points that emerged in the discussion were that enterprises are looking for low TCO (Total Cost of Ownership) and high ROI (Return on Investment) solutions to mobile enable their business processes. The PDA-centric solutions have not got the approval of CIOs even in the western world because of high initial investment.

On the contrary, SMS based enterprise solutions have picked up the fancy of enterprises and every vertical, be it stock-broking, manufacturing, ITES, e-business, construction, education and hospitality. ValueFirst, a leader in enterprise mobility solutions, has over 650 enterprises in India alone. Apart from that it is also expanding its operations in Europe, Asia-pacific and Africa.

The summit concluded that the future of enterprise mobility is seamless integration of mobile channel with the existing ERPs and CRMs. ValueFirst has been an early entrant in the market and has been serving large number of enterprises by providing them SMS plug-ins for SAP and Oracle Applications.

About ValueFirst
ValueFirst ( empowers its customers to communicate between varied IT back-end systems and mobile phones using SMS Services. ValueFirst provides a unique, end-to-end, global carrier-grade mobile data service. Its mobile data service offering includes “plug and play” application licensing and hosting. Employing a partnership with mobile operators, ValueFirst acts as an MVNO (Mobile Virtual Network Operator), with a clear focus on SMS mobile messaging. ValueFirst’s Mobile Messaging Platform is capable of delivering SMS services to virtually any CDMA/GSM mobile handset.

Contact details:
ValueFirst Messaging Pvt. Ltd
B-17, Institutional Area, Sector 32,
Gurgaon — 122 001. Haryana
Tel: +91 124 4632000
Fax: +91 124 4042539

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