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Unibind Expands Market for PhotoBook Creator Through XPEDX Stores and Shop at Home TV

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Karen Thomas
Thomas PR
(631) 549-7575 kthomas@thomas-pr.com http://www.thomas-pr.com

UNIBIND EXPANDS MARKET FOR PHOTOBOOK CREATOR
THROUGH XPEDX STORES & SHOP AT HOME TV

PhotoBook Creator Makes Hard-Cover Photo Albums in Only 3 Seconds!

April 3, 2006, Alpharetta, GA — Unibind http://www.unibind.com, the award-winning leading binding, laminating, and presentation system company, announced today that it will expand the market for PhotoBook Creator, the first low-cost do-it-yourself complete photo binding system for consumers, through Xpedx retail stores, North America’s largest marketer and distributor of printing and graphics products, and through Shop at Home TV, a 17-year-old nationally televised home shopping network, selling merchandise on TV and through the Internet.

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Starting April 3rd, Xpedx will sell Unibind PhotoBook Creator through its network of 140 retail paper stores in 32 states that operate under the names Xpedx Paper & Graphics and Xpedx Paper Store. Shop at Home TV will begin offering PhotoBook Creator to its home viewers broadcasting on April 15th on two nationally syndicated shows as well as on its popular online shopping website, http://www.shopathometv.com.

“We are excited to announce our new partnerships with both Xpedx and Shop at Home TV. These partnerships will bring the highly anticipated Photo Book technology to the public through two highly respected retailers that can be trusted to carry the only quality items,” said Brigitte Peleman, CEO, Unibind.

PhotoBook Creator is a low-cost complete consumer photo binding system priced at a suggested retail price of $124.99. This machine makes it easy for consumers to quickly create instant hard-cover 11″ x 8.5″ personalized photo books perfect for weddings, birthdays, graduations, vacations, baby showers, gifts, and party mementos. PhotoBook Creator features a sturdy steel spine that creates a perfectly bound hardcover PhotoBook up to 220 pages in a variety of colors and finishes. Albums are available with a window allowing the first photo to be viewed through the cover.

Unibind PhotoBook Creator will be available in the retail channel starting April 2006 priced at $124.99 SRP. It includes the binding machine, 1 hardcover PhotoBook, and software to layout pages. Additional covers will also be available for purchase. For more information, see Unibind’s website at: www.unibind.com.

About Unibind
Unibind manufactures binding, laminating and presentation products for a variety of industries and institutions, including financial, real estate, photography, government, educational, copy and print shops and large corporations. With over 25 years of research and development, Unibind specializes in the design, manufacture and distribution of products for presentations and the protection of printed documents. Unibind has a presence in over 100 countries and is known for their revolutionary easy-to-use super-fast binding, laminating and presentations systems that create the most professional looking finished documents on the market in just seconds.

Unibind’s products are sold through drugstores, super stores, office, grocery, electronics and photo specialty stores, art supply, direct consumers, kiosks, online suppliers, office equipment and supply distributors as well as through professional photographers. See www.unibind.com for more info.

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About Xpedx
Loveland, Ohio-based Xpedx, an International Paper company, is North America’s largest marketer and distributor of printing papers, graphics, packaging and facilities supplies and equipment with more than 7,000 employees in 250 locations in the U.S. and Mexico.
Major customers include commercial printers, publishers, manufacturers and companies across many industry segments. Xpedx is one of the largest distributors of post-consumer waste content and recycled printing papers in North America.

Xpedx also operates a network of 20 merchant and retail facilities from the U.S-Mexico border to Mexico City serving manufacturers and commercial printers in Mexico. Other Xpedx owned-and-operated businesses include New York-based Bulkley Dunton; Lenexa, KS-based Xpedx Printing Technologies; the Xpedx National Technology Center (NTC); a pre-press laboratory and demonstration center based in Cleveland, Ohio; as well as a network of 140 retail paper stores in 32 states that operate under the names Xpedx Paper & Graphics, Xpedx Paper Store. Xpedx also operates an online commerce and training site for graphics professionals, suiteshoponline.com, as well as one of the largest business-to-business e-commerce sites in the U.S., www.Xpedx.com.
About Shop at Home Network
Shop At Home Network, LLC, is a 17-year-old nationally televised home shopping service, selling merchandise through interactive electronic media, primarily including broadcast, cable, and satellite television. The Company also operates a web site at www.ShopAtHomeTV.com. Shop At Home produces programming in digital format at its facilities in Nashville, Tennessee. The programming is transmitted by satellite to cable television systems, direct broadcast satellite systems, and television broadcasting stations across the country.
Shop At Home, LLC is owned by The E.W. Scripps Company, a diversified media concern, which also has interests in newspaper publishing, broadcast television, national television networks and interactive media. In addition to Shop At Home, Scripps operates 21 daily newspapers, 10 broadcast TV stations and four cable and satellite television programming services. Other Scripps Networks brands include Home & Garden Television, Food Network, Do It Yourself Network and Fine Living. Scripps also operates Scripps Howard News Service and United Media, the worldwide licensing home of PEANUTS and DILBERT. For more info, see the website: http://www.shopathometv.com.
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