Sony just announced pricing for their new 1080p HD and 4K TVs due out in May 2015. 4K prices (XBR series) range from $1,300 to $8,000, while HD (KDL series) prices are $480 to $3,000. The most expensive model in either class tops off at 75-inches. The new models include Android TV, built-in Google cast for streaming, improved upscaling and HDR. And yes, they get even thinner (see X900c below)! Also, 60-inch screen size models are no more — instead there are 55-, 65- and 75-inch sizes.
The full 2015 4K Ultra HD lineup is powered by the X1 processor engine, maximizing contrast, color and clarity in both HD and 4K content. While Sony TVs have had expanded color, brightness range and upscaling for years, the X1 processor takes another step forward in improving these features. Thanks to X-Reality PRO Picture Engine, developed from over ten years of experience in upscaling, all existing HD content is upscaled to super clear 4K quality. And TRILUMINOS, found on the X850C series and up, provides the widest color range ever and dynamic color correction ensures colors are as consistent and accurate as possible.
X940C
The X930C and X940C series will also be compatible with High Dynamic Range (HDR) content via a network update this summer. HDR is an emerging video format that can display a wider range of brightness levels which will allow content creators, such as movie directors, to expand their range of creativity. HDR content will be available from major video service providers like Amazon and Netflix this year. With Sony’s unique technology, X-tended Dynamic Range PRO (75-inch model) and X-tended Dynamic Range (65-inch model), customers can enjoy a peak brightness of LED as well as deeper blacks, providing them with a superior viewing experience compared to that of normal HDR video sources as well as any other video source.
Android TV brings the world’s most popular mobile platform to Sony’s TVs, allows users to easily access content from their favorite apps like Netflix, YouTube and Hulu, providing a tailored and intuitive entertainment experience. TV lovers can watch hit shows and timeless movies from Google Play, Amazon Instant Video, YouTube, Netflix, Hulu, PBS and PBS KIDS. Users can also access a huge selection of games and additional content from the Google Play store right on the TV. Additional popular apps available via Android TV include EPIX, YuppTV, iHeartRadio, Madefire, PlutoTV and Vevo.
With Google Cast, users can cast their favorite entertainment apps such as HBO GO from their Android or iOS device, Mac or Windows computer or Chromebook to the TV.
X850C
The voice search feature helps users find content quickly and easily just by speaking into the One-Flick remote or compatible smartphone and the Android TV home screen personalizes content and recommendations based on what you like to watch.
Android TV is available on all of the new 2015 X series TVs and the W850C and W800C series TVs.
This summer, gamers can also bring the immersive world of PlayStation direct to the TV with PlayStation Now. PlayStation 3 games can be streamed to the TV and played with a DUALSHOCK 4 controller.
X900C
At just under 0.2 inches thin, the X900C model is thinner than a smartphone and is the thinnest LED TV in the world. With a Vanishing Edge screen, the picture fills the screen to the very edge so it appears the picture floats on the wall. The bezel-free edge is so thin that it practically vanishes while watching, leaving only a stunning 4K picture. With an included wall mount, the X900C and X910C are easy and fast to mount and rest flush against the wall.
Pricing and availability
All models will be available May 22, 2015, except the ultra-thin X900C and X910C models due out this summer. Pre-orders are being accepted now.
4K Ultra HD TV (XBR) series
| Model | Price | Sizes |
| X830C | $1,299.99 $1,599.99 |
43” class (42.5” diag) 49” class (48.5” diag) |
| X850C | $2,199.99 $3,499.99 $4,999.99 |
55” class (54.6” diag) 65” class (64.5” diag) 75” class (74.5” diag) |
| X900C | TBA (summer 2015) | 55” class (54.6” diag) 65” class (64.5” diag) |
| X910C | TBA (summer 2015) | 75” class (74.5” diag) |
| X930C | $4,499.99 | 65” class (64.5” diag) |
| X940C | $7,999.99 | 75” class (74.5” diag) |
2K HD TV (KDL) series
| Model | Price | Sizes |
| R510C | $479.99 $529.99 |
40” diag. 48” class (47.6” diag.) |
| W800C | $999.99 $1,299.99 |
50” diag. 55” class (54.6” diag) |
| W850C | $1,899.99 $2,999.99 |
65” class (64.5” diag) 75” class (74.5” diag) |
