LaCie PCI Cards, Design by Sismo

• Gain access to your USB, FireWire 400, FireWire 800, or eSATA peripherals
• Unique, exclusive design by Sismo
• Convenient: plug & play, hot plug/unplug support
• Easy to install and use on your PC or Mac
• Anti-static handle

LaCie today announced a new line of PCI cards that distinguishes itself from the competition with its unique design and streamlined usability. LaCie PCI Cards, Design by Sismo, offer huge benefits to customers looking to upgrade their desktop computers with additional peripheral connections.

This product line consists of a Hi-Speed USB 2.0 card with four ports, an eSATA 1.5Gbits card with two ports and RAID 0/1 support, a FireWire 400 card with three ports, a FireWire 800 card with three ports and a Combo USB 2.0 / FireWire card with three Hi-Speed USB 2.0 ports, one FireWire 400 port, and one FireWire 800 port.

All cards feature plug-and-play installation and hot plug/unplug support for maximum convenience. The USB 2.0, FireWire 400, FireWire 800 and USB 2.0 / FireWire 800 Combo cards feature driver-free installation for both Mac and PC users, while the eSATA card requires drivers to be installed for PC users.

Designed exclusively for LaCie by Sismo, a French industrial design agency, this range of PCI cards sets itself apart by its combination of sharp form and high function. The cards feature a dedicated gripping pad that provides protection against electrostatic discharge that can damage electronic devices. Powered by the most reliable chipsets from Texas Instruments, NEC and Silicon Image for supreme performance, these cards offer huge user benefits.

“We at LaCie never accepted that extension cards for desktop computers should be ugly and not as well designed as other peripherals such as external hard drives,” said Alexis Kobassian, LaCie Accessories Line Product Manager. “These cards were designed with the idea that smart and practical design need not be compromised for performance. Across this product line, we have brought extraordinary design into the ordinary market of desktop computer extension cards.”

Availability
The LaCie PCI Cards, Design by Sismo, will be available in November through the LaCie Online Store, LaCie Reseller+ or LaCie Storage Partner starting at the suggested retail price from $19.99 to $99.00 (excluding VAT). For more information, visit www.lacie.com.

About Sismo
The Sismos, Antoine Fenoglio and Frederic Lecourt, are an industrial design agency located in Paris and Lyon. Since 1996 they have developed a unique approach to design that blends style renegadism and industrial know-how with high fidelity to client branding. In a wide range of industrial fields, the Sismos conduct a “complicity of wits” with clients while rejecting the elitism of “style design” in favor of innovation. Sismo designs and develops best-selling, award-winning products for a variety of international clients. www.sismodesign.com