In an ongoing effort to enhance the customer experience and streamline the company’s expanding product offerings, Gefen has revamped its website, www.gefen.com.
The most prominent new feature is the intuitive navigation, with major product lines listed according to functionality. “The goal was to make the site very easy to navigate and move around,” said Hagai Gefen, president and CEO. “Our in-house designers worked very hard to make the site clean, attractive and informative for anyone looking for solutions among Gefen’s growing product lines.”
Main product pages have been redesigned to offer information in a one-window format, with tabs directing users to specifications and other key statistics, as opposed to a scrolling design. Users can view close-up product shots from all angles, one-page marketing brochures, user manuals and wiring diagrams for most of the products online today.
Detailed product news, events, support documentation, company information, worldwide distributors and a user forum for technical support questions are also available on the expanded www.gefen.com site.