Canon PowerShot SX30 IS Digital Camera

Canon today announced the 14-megapixel PowerShot SX30 IS Digital Camera, a compact superzoom with a 24mm ultra-wide, 35x optical zoom lens. Succeeding the PowerShot SX20 IS, the new model combines outstanding Canon optics with a host of advanced imaging technologies, providing the ideal tool for photo enthusiasts who want a powerful all-in-one camera for all their creative pursuits.

The new Canon PowerShot SX30 IS digital camera is the perfect companion for photo enthusiasts capturing memorable images or videos at sporting events or special occasions. The addition of the new super telephoto lens, which ranges from an ultra-wide 24mm to a maximum length of 840mm, will offer unrivaled results while opening up a whole new realm of possibilities for users along the photographic journey. Helping to make this journey that much easier is a new Zoom Framing Assist button to aid in the tracking and capturing of subjects from a great distance away while keeping the lens in focus. At extreme telephoto settings, holding a camera unsteady can cause the user to lose track of the subject and make it difficult to find the subject. The Zoom Framing Assist button allows the user to zoom out, find the subject and then zoom back in.

The PowerShot SX30 IS has a 14.1-Megapixel sensor, DIGIC 4 image processor and a large, 2.7-inch wide vari-angle LCD for easy viewing of images along with added flexibility when trying to compose overhead or low to the ground images. In addition, the PowerShot SX30 IS for the first time will use a Lithium ion rechargeable battery rather than the standard AA batteries found on previous models, making powering up the camera much easier.

The new PowerShot SX30 IS also has 720p HD video capabilities and when used in combination with the new 35X-Wide Angle Optical Zoom lens will help secure memorable scenes from a child's baseball game with extraordinary resolution, color and clarity. It also features playback of audio in stereo sound in addition to the new Miniature Effect for movies mode, further adding to the flexibility when capturing memorable moments.

Price and Availability
The Canon PowerShot SX30 IS Digital Camera will be available in late September for $429.99.