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WTF is an OLED TV?

OLED TV technology is considered superior to LCD-based TV technology, but what is the real story?

LG C1 OLED 83-inch TV

LCD-based TVs are the most common type of TV available to consumers, but there is another option that provides better performance: OLED TVs

Unlike LCD-based TVs, which require a light source in combination with the LCD screen panel to display images, OLED TV technology takes a different approach.

OLED TVs employ organic LED pixels to display images. Organic LEDs are self-emitting. There is no edge or backlight as with LCD-based TVs — in fact, the LCD panel is also eliminated as the Organic LEDs produce both light and color and contain all of the image information. This greatly simplifies TV construction as it reduces the number of elements needed to display images for the viewer. 

Conventional LCD Display vs. OLED Display
Conventional LCD Display vs. OLED Display

Tip: Historically, OLED TVs have not been as bright as some LCD-based TVs and are susceptible to screen burn-in if the static images are displayed for long periods. However, both issues have been minimized somewhat with both software and panel improvements (in the case of brightness) and special settings (in the case of burn-in).  It is also important to point out that, unlike LCD-based TVs, OLED TVs can display absolute back as the pixels can be turned off and on individually, not just dimmed or brightened.

LG Display WRGB OLED (aka WOLED)

LG’s implementation of OLED technology which has been the standard up to this point is technically labeled WRGB or WOLED (referred to at the retail level as just OLED). This variation combines White OLED self-emitting subpixels with Red, Green, and Blue color filters (aka color refiner). This solves the problem of blue color degradation which is an inherent problem with OLED TV tech, as the color is added via color filters rather than with self-emitting pixels. 

Tip: Samsung made an attempt to market an OLED TV that incorporates Red, Green, and Blue sub-pixels with no added color filters. However, in 2015, Samsung dropped out of the OLED TV market due primarily to the inability to address the blue pixel color degradation issue. Since then, Samsung has focused on OLED screens for smartphones, tablets, and laptop PCs. 

Almost all OLED TV screen panels are made by LG Display Company (a sister company to LG Electronics) and are used by several TV makers including LG Electronics, Sony, Vizio, Panasonic, and Phillips (Panasonic and Philips OLED TVs are not widely available in the U.S.). Although each company uses LG Display’s OLED panels, they each add their own video processing features, connectivity, and streaming platform to differentiate their products.


2022 LG C2 83-inch OLED evo TV
2022 LG C2 83-inch

Implemented on select 2022 LG TV models (C2 and G2), EVO pushes the brightness capability of traditional OLED panels while maintaining clarity and detail. Powered by LG’s new α (Alpha) 9 Gen 5 intelligent processor, Brightness Booster™ technology enables G2 series TVs to deliver enhanced brightness through improved heat dissipation and a more advanced algorithm.


LG Display OLED EX TV Technology

LG Display is adding more to the mix to improve OLED technology with its OLED EX panels which go beyond the EVO solution with the following innovations.  

  • Improved Stability: To minimize some of the stability issues with OLED TV technology, especially at high brightness levels, LG is replacing the Hydrogen components of its OLED pixels with Deuterium. This change will result in more efficient and brighter light output from OLED pixels. 
  • Personalized Algorithm: EX technology uses machine learning to allow an OLED TV to predict the amount of energy needed based on individual viewing patterns. The result is more accurate detail, color, and brightness display in real-time so that the content you are watching looks its best.
  • Thinner Bezels: OLED TVs are already very thin, but OLED EX supports a reduction of bezel thickness by another 30%. This means a 65-inch OLED TV bezel can be reduced from 6mm to 4mm. This results in more attractive wall mounting and contributes to a small reduction in weight.

Tip: LG already makes a rollable OLED TV using its current panels. 

LG Signature OLED TV R Full/Line/Zero Views


Although both EVO and EX offer improvements for OLED TVs, a technology that LG Display is offering the brands it sells OLED panels to for higher-end OLED TVs is MLA (Micro Lens Array or Meta-Lit Lens Array). The core element of this technology is a convex lens array that is placed on the OLED display panel which results in an increased brightness output of more than 20%. 

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Umich MLA Structure

LG Display has indicated that MLA can allow an OLED TV to increase its luminance output up to 2000 nits. Considering that the maximum luminance of current LG OLED TV panels is about 1000 nits, MLA could make OLED screens as bright as some high-end LCD-based TVs. What is also significant is that since this process uses a lens instead of new high-brightness panel technology, energy consumption is not significantly increased in relation to the increase in brightness. 

Tip: Energy efficiency is an issue that TV makers will continuously be faced with if the forthcoming EU TV power consumption regulations are any indication. 


In addition to MLA, LG Display is also offering up what it refers to as “META Booster” technology to work in combination with MLA to boost brightness and color reproduction even further.

LG Display’s META Booster is a new algorithm that analyzes and adjusts the brightness of each scene in real time. This results in enhanced HDR (High Dynamic Range) by extending the display of brighter highlights and deeper darks further which also results in more accurate color at both bright and dark levels beyond what OLED has been capable of so far.

For more on OLED MLA and OLED META technology watch the video below and also check out our companion article: WTF is OLED META?

LG Display META Booster Promo Video
TCL Inkjet OLED 8K TV Prototype at CES 2023
TCL 65-inch 8K Inkjet Printing OLED Display Prototype at CES 2023


In addition to OLED technologies in use now, TCL is planning to make OLED pixels using an inkjet printing process. Although the final brand moniker is not known yet, it is being referred to generically as IJP (InkJet Printed) RGB OLED.

Inkjet Schematic
Inkjet-Printed OLED Pixel manufacturing process

It’s anticipated that the inkjet printing process will increase the stability of the OLED pixels as well as increase production yields resulting in lower prices. If successful, TCL would become a major player in the OLED technology landscape as soon as 2025.

Samsung QS95B and Sony A95K QD OLED TVs
Samsung QS95B and Sony A95K QD-OLED 4K TVs were both introduced in 2022.


Another variation of OLED is QD-OLED. Spearheaded by the Samsung Display Company, it is currently implemented in select TV models from Samsung Electronics and Sony.

QD OLED TV Diagram
QD OLED TV Diagram

QD-OLED TVs utilize a layer of blue light-emitting OLED pixels placed on the back of the TV. The blue light strikes a layer of Quantum Dots, which produces green and red light, while a portion of the blue light from the OLED layer passes through to the screen. The combination of blue OLED light with the green and red light Quantum Dots produces images. To compensate for the inherent problem of blue pixel degradation, QD-OLED panels incorporate at least 3 layers of blue OLED pixels. Just with OLED, no LCD panel is needed to display the image. 

Tip: For more details on QD-OLED, read our companion article: WTF is a QD-OLED TV?

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