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Sony Ericsson Idou Cell Phone / 12-megapixel Digital Camera


Idou encapsulates the future of mobile entertainment in the palm of your hand delivering visual communication like never before.

Capture moments, talk through pictures and share all your experiences like never before with the 12.1 megapixel camera, intuitive touch features and Xenon flash. Tap directly into your favourite videos and tracks with the full-touch media menu and feast your eyes on movies, TV-series and video clips in true 16:9 widescreen format. Based on what will become the Symbian Foundation operating system, thousands of applications are available online letting you install new applications and download exciting content from PlayNow™ to make the Idou truly yours.


Say hello
Say hello to Idou, specifically developed to give all the entertainment you could ever consume, and the finest audio-visual experience around. It’s the future of mobile entertainment in the palm of your hand.

Play it again – anywhere
Enjoy your entertainment the way you want. Through your phone, big and bold on your flat screen, loud and clear through your hi-fi, on your laptop or through your music player. Just connect and celebrate your new digital life.

Widescreen wonder
Tap directly into our favorite videos and tracks with the full touch media menu. Feast your eyes on films and images in 16 million colors. And all the content you need is just one tap away from the PlayNow™ service that brings you unlimited entertainment and applications — at the fastest possible speed with Turbo 3G or Wi-Fi™.

Widening your horizons
With Idou*, entertainment heaven is just a touch away. Discover unlimited ways to connect to your friends. Capture moments, enhance and talk through photo, watch the action and share all your experiences with the best audiovisual experience around.

Taking great photos just became incredibly simple. Just point at your subject and touch the screen. You capture perfect pictures with the 12.1 megapixel camera, intuitive touch focus and Xenon flash. Then choose to produce huge prints, or use your creativity to crop, rotate and manipulate them how you want. Check them out on the razorsharp 3.5″ 16:9 ratio display that makes viewing a pleasure from any angle.

Sony Ericsson Idou – Video

Dick Komiyama, President, Sony Ericsson said, “Entertainment Unlimited is at the core of Sony Ericsson’s philosophy, building on the strength of our great entertainment assets such as Walkman and Cyber-shot phones and our unique service and applications integration. Many of the strategic initiatives we’ve announced in the past year have laid the internal framework to launch this new consumer proposition to the market and Sony Ericsson is now ready to drive the next wave of market development with Entertainment Unlimited.”

Idou will be available 2nd Half of 2009.

* “Idou” is a concept name for this phone and not the final name under which the product will be marketed to the public.


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