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KEF Wireless Speaker System Wins 2007 EXC!TE Award

Wireless Home Audio System Presented with Prestigious Custom Retailer Award

MARLBORO, NJ — September 17, 2007 — KEF, the British manufacturer of world-class high-end speakers, has added another award to its roster of accolades with an EXC!TE Award for the KEF Wireless Speaker System from Custom Retailer Magazine. The EXC!TE Awards honor products that best exemplify the excitement and growth of the custom installation and consumer electronics industries. Winners are chosen by Custom Retailer’s Editors and Contributors, as well as selected retailers and industry observers.

“We are truly honored to have received this recognition from Custom Retailer Magazine,” said Alec Chanin, president of KEF America. “The KEF wireless system is a tremendously exciting product and continues our tradition of offering innovative, sophisticated, and decor-friendly solutions that deliver the 3D sound and stunning realism that are our trademarks.”

The engineers at KEF set out to eliminate one of the most frustrating necessities in consumer electronics — the speaker wire. Too often a challenge for homeowners reluctant to compromise their room’s decor with unsightly cables running across the floor to the rear speakers, the KEF wireless system utilizes proprietary technology to deliver CD quality audio without the burden of drilling holes through the walls or tripping over long cables.

The KEF Wireless Series has been designed to fit a variety of applications and is offered in three flexible configurations to make surround speakers wireless. The KEF “Universal Wireless” system (two receivers and a transmitter, $599.99) can transform any traditional speaker system into a wireless setup. A KEF wireless kit (KHT5005.2W) has been specifically designed to fit the KHT5005.2 speakers, so existing owners can upgrade their current setups to wireless (two receivers and a transmitter, $599.99). Finally, consumers can purchase a complete KHT5005.2 5.1 Wireless Speaker System [KHT5005.2W Wireless Kit and the KHT5005.2 Speaker System, including the HTB2 subwoofer, for a total of $2,599.99 (sold separately)]. All versions of KEF Wireless are now shipping nationwide.

In order to achieve robust audiophile-grade sound, KEF has developed a leading-edge 2.4GHz wireless transmission technology that uses the most advanced error-protection and sophisticated adaptive frequency-hopping to ensure an interference-free signal. This proprietary technology is pre-emptive and will change channels automatically to a pre negotiated frequency (within the best available band) before any errors start to occur. CD quality audio won’t be affected by microwave ovens, cordless phones or LAN routers. Homeowners have the flexibility of placing their rear speakers anywhere they want as well as moving them to different locations if desired.

Talking Points:
• KEF’s Wireless Speaker System is the recipient of a 2007 Exc!te Award from Custom Retailer Magazine.
• The wireless system eliminates the need for speaker wires, utilizing proprietary technology to deliver CD quality audio without the burden of drilling holes through the walls or tripping over long cables.
• The KEF wireless system has been designed to fit a variety of applications and is offered in three flexible configurations to make surround speakers wireless.
• KEF has developed a leading-edge 2.4GHz wireless transmission technology that uses the most advanced error-protection and sophisticated adaptive frequency-hopping to ensure an interference-free signal.
Custom Retailer Magazine’s Exc!te Awards honor products that best exemplify the excitement and growth of the custom installation and consumer electronics industries.

About KEF Audio

KEF Audio, a division of GP Acoustics, is a UK based company that has earned a reputation as the premier manufacturer of stunning, audiophile-quality speakers for modern home cinema, hi-fi and custom installation applications. KEF products which are distributed around the globe, have won awards from both sides of the Atlantic, as KEF is a brand name long associated with style, quality and technical innovation.

Founded in 1961 by a British electrical engineer named Raymond Cooke on the banks of the River Medway, KEF is driven by a passionate belief in the power of new materials, new technologies and design ingenuity. Still occupying the same riverbank site, KEF passionately remains true to its patented, proven technologies such as Uni-Q and ACE. These characteristics, traditions and above all sound quality, secure KEF’s world-class reputation.

About KEF America, Inc.

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KEF America, a division of KEF Audio, offers loyal North American audiophiles a stream of innovative speakers and components unmatched in the industry. Headquartered in Marlboro, New Jersey, KEF America shares the same guiding principles as its British counterpart: ground-breaking design, exceptional sound and an unshakeable commitment to excellence.

For additional information about KEF and its award-winning products, please visit www.kef.com.

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