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InFocus Makes 3-Chip Home Cinema Projection More Affordable for Video Enthusiasts


Wilsonville, Ore., September 6, 2005 –InFocus (Nasdaq: INFS), the worldwide leader in digital projection technology and services, today announced new pricing for the updated InFocus ScreenPlay 777. Now available for $14,999, the InFocus ScreenPlay 777 home cinema projector offers the best price performance of any 3-chip DLP projector.

With powerful three-chip performance, impressive image quality, and a sleek design, the InFocus ScreenPlay 777 is a great value for custom dealers and consumers who want the best in home cinema projection. The InFocus ScreenPlay 777 has received numerous awards and accolades, and was selected as the 2004-2005 European High-End Projector of the Year by the European Imaging and Sound Association (EISA), the largest editorial multimedia organization in Europe.

“The InFocus ScreenPlay 777 is the pinnacle of our home projection portfolio. Now more consumers can experience outstanding cinema in their homes with the InFocus ScreenPlay 777,” said Scott Ballantyne, Chief Marketing Officer at InFocus Corporation.

With award-winning InFocus ScreenPlay innovation, new high contrast .8″ 720p DarkChip3 by Texas Instruments and Faroudja DCDi video processing, the InFocus ScreenPlay 777 projects 2000 video-optimized lumens of stunning brightness. Combined with a jaw-dropping 5000:1 contrast ratio and colors calibrated to D65 color standards, the InFocus ScreenPlay 777 delivers flawless home cinema performance. It is also the only projector in its class to support 1080p and InFocus’ unique 48 Hz film mode conversion.

Custom installers will find all the features they desire for smooth installations. The InFocus ScreenPlay 777 features motorized zoom, focus and vertical and horizontal lens shift, with seven optional lenses to accommodate all room sizes and configurations. It includes eight video inputs including: DVI with HDCP, two direct component inputs, two S-Video, RS232 for integrated control, input for an IR repeater and two screen triggers.

“The InFocus ScreenPlay 777 brings 3-chip DLP technology to a new affordability level,” said Nancy Fares, Business Manager for DLP Cinema Products at Texas Instruments. “InFocus’ combination of DLP 3-chip picture quality with the ScreenPlay 777’s strong performance and affordable pricing stands to expand the market for high-quality home theater.”

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InFocus offers a complete series of home projectors, each with an unmatched combination of quality, technology and performance at many price levels from sub-$1,000 to $14,999.
For more information about the InFocus ScreenPlay 777 or where to find a custom installer, please visit

About InFocus Corporation
InFocus Corporation (Nasdaq: INFS) has been innovating and developing new ways for people to share big pictures and ideas in business, education and home entertainment for almost twenty years. Beginning with our worldwide leadership in digital projectors, today our expertise extends beyond projection into large format displays, ultra-thin microdisplay televisions, wireless connectivity, networking software and engine technology all designed to make the presentation of ideas, information, and entertainment an exhilarating experience.

InFocus Corporation’s global headquarters are located in Wilsonville, Oregon, USA, with regional offices in Europe and Asia. For more information, visit the InFocus Corporation web site at or contact the company toll-free at 800.294.6400 (U.S. and Canada) or 503.685.8888 worldwide.

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