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ELAN Home Systems and Sunfire Announce the Appointment of New Distribution Company in Western Canada

ELAN Home Systems, a leading manufacturer of Multi-Room audio/video systems and Sunfire, a manufacturer of high performance, luxury home theater products, announced today the appointment of a new Western Canada Distributor, Product Solutions West.

Calgary-based Product Solutions West, along with its sister company, Guelph-based Product Solutions Group will be the exclusive Distributors of ELAN and Sunfire products throughout Canada.

Product Solutions partners, Paul Steele and Jim Peebles, both possess extensive experience and proven records of success in the industry, and will work in conjunction with ELAN and Sunfire to effectively market and distribute both companies’ extensive lines of product offerings. They will create and implement the coherent distribution pattern and deliver the high level of support that ELAN and Sunfire Dealers expect.

“Our relationship with Paul Steele over the years has been strong, and the high standard of service he has brought to the Canadian market makes his company the ideal Distribution partner. We are very excited about expanding his company’s Distribution responsibilities for ELAN and Sunfire products into Western Canada.” said Paul Starkey, Executive Vice-President of ELAN Home Systems.

“With regional warehousing, great support and a strong product offering, Product Solutions Group and Product Solutions West are well positioned,” says Peebles. “Paul and I are excited about what this brings to ELAN and Sunfire Dealers in Canada.”

Starkey added, “The focus and capabilities that Paul and Jim bring to these two lines and others that ELAN will be introducing will prove to be a strong value ad to Canadian Systems integrators and specialty AV product retailers”.

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Product Solutions West will commence operations September 18th 2007.

About Paul Steele:
Paul Steele, owner of Product Solutions Group has been the Eastern Canadian ELAN Distributor since 2001. For 16 years Product Solutions Group success in Eastern Canada has come from their willingness to work with dealers across a desk or behind an equipment rack. Paul can be contacted at (416) 818-5447

About Jim Peebles:
Jim Peebles, a partner in Product Solutions West, has specialized in retail and wholesale consumer electronics for 23 years. Coupled with his work ethic, Jim’s industry know how will position him to help his dealers take their business to the next level. Jim can be contacted at (403) 850-4344

About ELAN Home Systems:
ELAN Home Systems is a leading manufacturer of innovative, award-winning Multi-Room audio/video and home automation systems. Based in Lexington, KY, the company’s systems were the first to integrate audio, video, phones and third-party products to create a seamless, easy-to-use “whole house” experience. The company’s unique products provide complete lifestyle, feature-rich solutions, yet can be configured to fit the specific needs of every homeowner. ELAN products are distributed through a comprehensive channel of select Dealers and Distributors throughout the United States, Canada and 58 countries worldwide. To learn more, visit www.elanhomesystems.com.

About Sunfire:
Based in Snohomish, Washington and founded by renowned audio innovator Bob Carver, Sunfire Corp. designs, develops, manufacturers and markets audio products that deliver exceptional performance, features and value, creating powerful, emotional Home Theater experiences wherever they are heard. Dedicated to improving the state of the art in audio, Sunfire’s numerous patented technologies represent over 35 years of scientific research culminating in several industry firsts. Innovative patents include the Tracking Downconverter trade; power supply used in its acclaimed, award-winning subwoofers and amplifiers, as well as the High Pressure, High-Back-EMF technology also used in its subwoofers. Key Sunfire components include the True Subwoofer Series, TGA amplifiers, TGP-5 Processor, the TGR-3, and the High Resolution Series subwoofers. More information is readily available at www.sunfire.com.

ELAN is a trademark of ELAN Home Systems, LLC, Lexington, KY. VIA! is a registered trademark of ELAN Home Systems, LLC. All other trademarks are property of their respective owners.

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Press Contacts:
Steven Style
The Steven Style Group
New York, NY
t) 212-465-1290
f) 212-465-1299
e) stevens@stylegroup.com

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