Connect with us

Hi, what are you looking for?

MacBooks

Apple Quietly Updates 12-inch MacBook, Adds Rose Gold

Apple 12-inch MacBook 2016 Colors

Refresh Keeps Same Look, Gets Updated Processors, Longer Battery Life & New Finish

Apple today updated their ultra-thin 12-inch MacBook released last year. The 2016 model looks the same and maintains same starting price point, but now includes the latest Intel processors, improved graphics performance, faster flash storage and an additional hour of battery life. The $1300 laptop also becomes the first MacBook ever available in a rose gold finish, which complements the existing gold, silver, space gray color options — just like iPhone 6s.  The other already impressive specs remain the same — 12-inch Retina display, full-size keyboard, Force Touch trackpad, versatile USB-C port and all-day battery life in a design that is just 2 pounds and 13.1 mm thin.

Apple 12-inch MacBook Rose Gold (2016)

“MacBook is the thinnest and lightest Mac we have ever made and it’s our vision for the future of the notebook.”

— Philip Schiller, Apple’s senior vice president of Worldwide Marketing.

The updated MacBook features sixth-generation dual-core Intel Core M processors up to 1.3 GHz, with Turbo Boost speeds up to 3.1 GHz, and faster 1866 MHz memory. New Intel HD Graphics 515 deliver up to 25 percent faster graphics performance, and faster PCIe-based flash storage makes everyday tasks feel snappier — from launching apps to opening files. And now with up to 10 hours of wireless web browsing and up to 11 hours of iTunes movie playback.

MacBook comes with the incredibly small and versatile USB-C port for charging, data transfer and video output in a single connector that is one-third the size of a traditional USB port. Following the introduction of USB-C on MacBook, the ecosystem of Apple and third-party USB-C accessories has continued to grow, giving users added flexibility and capability.

With no moving parts or vents, MacBook is entirely fanless for silent, efficient performance. Designed for the wireless world, MacBook is equipped with the latest wireless technologies, including built-in 802.11ac Wi-Fi and Bluetooth 4.0 for fast wireless connectivity. It is perfect for tasks like streaming content from your MacBook to your Apple TV using AirPlay, exchanging files quickly using AirDrop or using wireless headphones.

Apple also today made 8GB of memory standard across all configurations of the 13-inch MacBook Air.

Pricing & Availability

The 2016 Apple MacBook is available starting today online and tomorrow in Apple’s retail stores and select Apple Authorized Resellers.

Advertisement. Scroll to continue reading.

  • 1.1 GHz dual-core Intel Core m3 processor with Turbo Boost speeds up to 2.2 GHz, 8GB of memory and 256GB of flash storage for $1,299 (US),
  • 1.2 GHz dual-core Intel Core m5 processor with Turbo Boost speeds up to 2.7 GHz, 8GB of memory and 512GB of flash storage for $1,599 (US).

Configure-to-order options include a 1.3 GHz dual-core Intel Core m7 processor with Turbo Boost speeds up to 3.1 GHz. Additional technical specifications and accessories are available online at www.apple.com/macbook.

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

Advertisement

Latest Products

Cyrus Audio 80 PRE and 80 PWR

Digital Music Systems

Cyrus ditches half-width tradition with the bold new 80 Series, teased at High End Munich 2025—just don’t expect specs. In true industry fashion, it’s...

Hisense HT SATURN Promo Image Hisense HT SATURN Promo Image

New Products

Hisense gets serious about spatial audio with HT SATURN home theater speaker system tuned by Devialet for only $1,299.

Raidho Acoustics TD8 (left) and TD10 (right) - not to exact scale Raidho Acoustics TD8 (left) and TD10 (right) - not to exact scale

New Products

Raidho's TD-8 and TD-10 subwoofers deliver cutting-edge bass tech and luxury craftsmanship for those that don't want big black boxes.

MoFi Electronics Fender American Vintage Turntable Corner Tonearm Detail MoFi Electronics Fender American Vintage Turntable Corner Tonearm Detail

New Products

MoFi and Fender drop an alder-bodied stunner with Strat DNA and serious playback chops. Built in the USA for vinyl junkies with a taste...

Fyne Audio F502S Loudspeaker in walnut Fyne Audio F502S Loudspeaker in walnut

Floorstanding Speakers

Fyne Audio’s F500S Loudspeaker Series brings point-source precision, real wood cabinets, and Scottish engineering for under $3,000.

Raidho Acoustics TD3.10 Loudspeakers Front Pair Raidho Acoustics TD3.10 Loudspeakers Front Pair

Floorstanding Speakers

Raidho TD3.10: Danish engineering at its most audacious, packing industry-leading 10" diamond-coated woofers and featherweight planar ribbon tweeters into a €120K+ package. For those...

Gift Ideas?

Mother's Day Gift Guide 2025 for Audio Video TV Lifestyle Projectors and Gadgets

Gift Guides

Upgrade Mom's home audio and video experiences this Mother's Day with 10 gift ideas she'll absolutely love -- and you might too.

You May Also Like

Car Audio

Aston Martin gets the CarPlay Ultra treatment and a Bowers & Wilkins upgrade for select models. No ejector seat, but the soundtrack is worthy...

Gift Guides

Upgrade Mom's home audio and video experiences this Mother's Day with 10 gift ideas she'll absolutely love -- and you might too.

News

Apple is adding Lossless Audio and Ultra-Low Latency to the AirPods Max Headphones, but only when wired.

News

Tired of all of those music streaming apps on your smartphone? Apple Music Classical is now available via your desktop browser.

Gift Guides

Unwind in the ultimate man cave and escape into home entertainment bliss with incredible gift ideas for hi-fi audio or home theater.

Android Apps

Android phone users can now download the Apple TV app to subscribe to Apple TV+ and MLS Season Pass.

Earbuds & In-Ear Headphones

Incorporating the Apple H2 chip, Bluetooth, spatial audio, wireless charging and more, the Beats Powerbeats Pro 2 wireless earbuds offer a lot for just...

Articles

If you're looking for a better sounding alternative to Apple AirPods, these are the best true wireless earbuds of 2021 so far.

Advertisement

ecoustics is a hi-fi and music magazine offering product reviews, podcasts, news and advice for aspiring audiophiles, home theater enthusiasts and headphone hipsters. Read more

Copyright © 1999-2024 ecoustics | Disclaimer: We may earn a commission when you buy through links on our site.



SVS Bluesound PSB Speakers NAD Cambridge Audio Q Acoustics Denon Marantz Focal Naim Audio RSL Speakers