Philips Blu-ray Disc player offers ultimate high-definition home entertainment

LAS VEGAS — Philips, a pioneer in high-definition (HD) technology, delivers the ultimate
HD experience to consumers with its Blu-ray Disc player (BDP9000). Shown today at the
2007 Consumer Electronics Show (CES), the Blu-ray Disc player pairs stylish design with
unbeatable sound and picture quality.
Philips’ Blu-ray Disc player is loaded with features that provide the most stunning pictures
available, including 1080p resolution and a component video output that provides brilliant
imagery. Rich surround sound is heightened with multichannel audio decoding and digital
audio optical outputs. Fully backward compatible, the player not only plays consumers’
existing DVDs, but it also enhances the picture quality, upscaling it to 1080p.
“Blu-ray represents a surge forward in the home entertainment viewing experience,” said
Andy Mintz, senior vice president of marketing, Philips Consumer Electronics, North
America. “With the overwhelming support of studios and manufacturers, consumers can be
sure that the HD future lies with Blu-ray.”
HDTVs are expected to have outsold analog sets by around 90 percent in 2006, according to
research from the Consumer Electronics Association (CEA). As consumers migrate to these
HDTV sets, they see that a standard DVD doesn’t offer the HD content they expect.
Philips’ Blu-ray Disc player delivers on the HD promise with pristine 1080p picture quality
and booming surround sound.
As a leader in the consumer electronics industry, Philips is one of the companies responsible
for the development of the Blu-ray Disc Format. As a Board member of the Blu-ray Disc
Association, Philips is highly involved in the development of the Blu-ray Disc standard, just
as the company led the revolution of the CD and DVD formats.
Blu-ray Disc has the support of more than 170 companies including virtually all major CE
manufacturers and PC manufacturers as well as seven of the eight major Hollywood studios,
which are responsible for nearly all current DVD sales, as well as the leading games
developers and music labels.
Blu-ray solutions are the answer to an evolution in HD entertainment and digital archiving,
providing massive amounts of storage. For instance, Philips’ single-layer 25GB
Blu-ray Disc provides immense storage by holding multiple hours of HD video, 12 hours of standard
definition DVD quality content or 360 hours of MP3 music.
Philips Blu-ray Disc
This Blu-ray Disc capacity enables the playback of full-length feature movies using MPEG2
encoding — the native compression technique for HDTV broadcasts — or even more capacity
with advanced codes such as AVC and Windows Media Video HD (VC-1). It is the only
recording format providing 25 GB of storage on a single-layer disc and 50 GB on a duallayer
disc.
The BDP9000 Blu-ray Disc player, available now, has a suggested retail price of $999.
Philips is now shipping 25 GB, single-layer recordable (BD-R) and single-layer recordable
and erasable (BD-RE) Blu-ray Discs.
For further information please contact:

Philips
LeAnn Boucher
770-821-2358
leann.boucher@philips.com

Manning Selvage & Lee
Craig Eldon
404-870-6836
craig.eldon@mslpr.com

About Royal Philips Electronics
Royal Philips Electronics of the Netherlands (NYSE: PHG, AEX: PHI) is a global leader in
healthcare, lifestyle and technology, delivering products, services and solutions through the
brand promise of “sense and simplicity”. Headquartered in the Netherlands, Philips employs
approximately 126,000 employees in more than 60 countries worldwide. With sales of EUR
30.4 billion in 2005, the company is a market leader in medical diagnostic imaging and
patient monitoring systems, energy efficient lighting solutions, personal care and home
appliances, as well as consumer electronics. News from Philips is located at
www.philips.com/newscenter.