XPS, Inspiron Products Heading for Store Shelves
Dell (NASDAQ:DELL) today announced that it will sell a variety of award-winning XPS and Inspiron notebook and desktop computers, including the new XPS One, through more than 900 Best Buy locations in the U.S. in the next few weeks.
Offering XPS and Inspiron notebooks and desktops to Best Buy customers illustrates how Dell is applying advantages of its direct business model in retail. Buying systems direct from Dell or in retail stores means that customers can purchase what they need when and where they want.
“Seeing the latest fashion colors of our Inspiron and XPS notebooks or previewing the ultimate gaming experience on a high-performance system can be an important part of how people shop,” said Michael Tatelman, vice president of sales and marketing for Dell’s global consumer business. “In the next few weeks, people looking to upgrade to a Dell notebook or desktop in the U.S. can visit their local Best Buy to check out and purchase our award-winning line of products.”
“Dell is clearly one of the most popular and successful PC companies and their addition to our retail and online selection gives Best Buy customers unprecedented choice when buying a computer,” said Dave Morrish, senior vice president for Best Buy’s mobility business unit.
Best Buy will stock a variety of notebooks, including the award-winning Dell XPS M1330 in white, the Inspiron 1521 in blue and black, and the Inspiron 1420 in black. Additionally, the award-winning Dell XPS One desktop will be available. Other desktops to be sold in Best Buy include the Dell Inspiron 530, 531, and 531s. Additional models and colors will be available in coming months.
With this agreement, Dell products will be available in nearly 10,000 stores around the globe. By providing new products and services, and multiple ways to connect with Dell – by clicking, calling and visiting – Dell expects to connect with new customers and increase sales in all regions.
Dell recently announced relationships with Carrefour in Europe, Staples in the U.S., Courts in Singapore, Gome in China, Bic Camera Inc. in Japan, Carphone Warehouse in the U.K. and Wal-Mart in the U.S., Canada, Brazil and Mexico.
Dell Inc. (NASDAQ:DELL) listens to customers and delivers innovative technology and services they trust and value. Uniquely enabled by its direct business model, Dell is a leading global systems and services company and No. 34 on the Fortune 500. For more information, visit http://www.dell.com
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