Canon announced the 12-megapixel PowerShot SX40 HS digital camera with 35x optical zoom range (24mm-840mm), image stabilizer, a new DIGIC 5 image processor, HS SYSTEM, Full HD video capture, High-speed Burst HQ and Intelligent IS providing clearer, smoother looking images.
The new image processor has improved noise reduction and advanced Multi-area White Balance optimizing color tones of both subject and background under multiple light sources. Canon claims the camera can capture low-light images of enhanced image quality up to ISO 3200.
High-speed Burst HQ provides users with the ability to continuously capture a maximum of eight frames. This new feature will allow the story of a child scoring the winning goal on the soccer field or a marathon runner crossing the finish line to be told frame-by-frame through the eye of the photographer.
Canon's new Intelligent IS automatically chooses from six different modes (Normal, Macro, Panning, Dynamic, Powered, Tripod) to optimize image stabilization and help achieve crisp, blur-free images for various shooting conditions.
Canon has incorporated Full HD recording (1920 x 1080) capabilities and a dedicated movie record button in addition to having the ability to zoom while recording. An HDMI terminal output has also been included for easy sharing of videos with stereo sound on HD ready televisions.
- A 2.7-inch wide vari-angle LCD has been included for easy viewing of images and menus from almost any angle.
- Improved Smart AUTO settings to ensure the settings are intelligently selected based upon the cameras 32 predefined shooting situations.
- The Zoom Framing Assist button, which helps the user steady the camera when tracking a moving subject at extreme telephoto settings keeping it in focus.
Price and Availability
The Canon PowerShot SX40 HS Digital Camera will be available September 2011 for $429.99.