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Samsung Camera Announces Second DSLR Model to 2006 Line-Up

Secaucus, NJ (February 23, 2006) — Samsung Camera is pleased to announce a second digital SLR model for 2006–the GX-1L–an entry-level, six-megapixel model. The interchangeable lens DSLR, jointly developed with partner Pentax Corporation, features world-renowned Schneider optics in a compact, lightweight, easy-to-hold body.

“The GX-1L was designed with entry-level DSLR users in mind with its easy-to-use features and aggressive price point,” says Stewart Henderson, National Marketing Manager at Samsung Camera. “The GX-1L features a host of automatic functions including Auto Sensitivity, Auto Picture Mode and a newly designed operation system. This, combined with its full range of advanced manual functions, make the GX-1L perfect for the beginning through advanced DSLR user.”

For exceptional image quality and control, the GX-1L has a five-point, wide-area Auto Focus system, with a choice of AF-single or AF-continuous, providing accurate auto focusing in a variety of shooting conditions. The GX-1L also incorporates a high-precision, three-mode metering system including, 16-segment multi-pattern metering, center-weighted metering and spot metering. For additional control and creativity, users can choose from eight scene modes including Kids, Pets, Candlelight, Museum, Night Scene, Surf & Snow, Text and Sunset and several White Balance settings.

As with many high-end Samsung camera models, the GX-1L was developed for use with Schneider optics. The GX-1L uses the Schneider D-XENON 18mm~55mm lens and will be available as a body only, or bundled with the D-XENON lens as a kit. For added convenience the GX-1L can be used with many Pentax DSLR lenses and KAF2 and KAF mount lenses.

Designed for easy use, the GX-1L includes a host of automatic operations including an innovative Auto Picture mode that automatically selects the appropriate picture mode from Standard,

Landscape, Macro or Action depending on the subject. When in Auto Sensitivity mode the GX-1L automatically selects the camera’s sensitivity including brightness and focal length to help reduce camera shake and ensure a steady, clear image. And, for easy selection, all major functions can be accessed from the large, easy-to-read mode dial.

The Samsung GX-1L includes a high-speed consecutive shooting mode of up to 2.8 frames per second up to eight frames in JPEG shooting and up to five frames per second when shooting in Raw Mode, allowing the user to capture a series of the subject’s action or movement.

Designed to enable easy viewing of images in all lighting conditions, the GX 1L features a large, 2.5-inch LCD monitor (210,000 pixels) and a bright, high-magnification pentaprism viewfinder offering a 96-percent field view.

The GX-1L features a compact, lightweight body measuring just 4.9 x 3.6x 2.6-inches and weighing 16-ounces* perfect for on-the-go shooting.

The Samsung GX-1L can be powered by four AA-size Lithium, Ni-MH or CR-V3 batteries.

Samsung Opto-Electronics America, Inc., Secaucus, N.J., is the U.S. subsidiary of Samsung Techwin Co., Ltd., Sungnam Kyungki-Do, Korea. Samsung Opto-Electronics markets a full line of auto focus cameras, zoom and digital cameras for the amateur as well as the professional under the Samsung brand name. CCTV monitors and lenses, motorized zoom lenses, binoculars, observation and security systems, and video presenters are other products in the family of photographic and optical equipment.

For full specifications and hi-res images visit the Samsung Camera website at:
http://www.samsungcamerausa.com/pma2006
*Without battery or memory card
Technical specifications subject to change prior to product launch

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Media Contacts
Kristine McVicar or
Jason Ledder
R&J Public Relations, LLC
908-722-5757
kmcvicar@randjpr.com
jledder@randjpr.com

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