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KEF Introduces High-end iPod Dock

New KEFDock Integrates iPods With Award Winning KEF Instant Theatre Systems

MARLBORO, NJ — September 6, 2006 — Since its introduction, the enormous popularity of Apple iPod has continued to increase. Certainly its widespread appeal can be attributed to its simple yet strikingly attractive industrial design coupled with its ease of operation and outstanding performance. The award winning KEF Instant Theatre Systems have brought an equal level of elegance, ease and performance to the home theater category and KEF announced today the introduction of the new KEFDock iPod Docking Station designed to integrate both audio and video iPods with the popular KEF Instant Theatre systems.

“The design philosophies embodied in the iPod and KEF Instant Theatre Systems are identical,” stated Alec Chanin, president of KEF America. “Both greatly simplify access to audio and video entertainment, and both share an exceptionally beautiful yet simple aesthetic design. The new KEFDock integrates the two, thus enhancing both.”

In appearance the KEFDock echoes the understated sophistication of the KEF Instant Theatre systems, and is housed in an exceptionally solid die-cast zinc enclosure finished in Stardust Silver. Proprietary A/V Dock Cables are included to link the KEFDock with the KIT100 and KIT200 systems, as are nine iPod adapters to accommodate the iPod of your choice. The KEFDock also features a prioritized 3.5 mm audio jack to allow the use of non-iPod portable audio or MP3 players, allowing the inclusion and use of all portable digital audio devices.

The new KEFDock supports the latest Apple Models including iPod, iPod with click wheel, iPod photo, iPod mini, iPod nano, and iPod video, and also functions as a charger for each of them. Any KEF Instant Theatre remote control provides for intuitive operation of the iPod, and a multi-language on-screen display shows all music, video and music file content on screen (TV monitor / iPod screen) to further enhance operation ease and enjoyment.

The KEFDock will be available in October of 2006 and will carry an MSRP of $149.99.

Talking Points:
• Seamless integration of KEF Instant Theatre Systems and popular iPods
• Single remote control for system and iPod
• On-screen menu enhances ease and enjoyment
• Powers and charges iPods while in use
• Elegant aesthetic design
• Durable die-cast zinc construction
• Available in October 2006 at a retail of $149.99

About KEF Audio

KEF Audio, a division of GP Acoustics, is a UK based company that has earned a reputation as the premier manufacturer of stunning, audiophile-quality speakers for modern home cinema, hi-fi and custom installation applications. KEF products which are distributed around the globe, have won awards from both sides of the Atlantic, as KEF is a brand name long associated with style, quality and technical innovation.

Founded in 1961 by a British electrical engineer named Raymond Cooke on the banks of the River Medway, KEF is driven by a passionate belief in the power of new materials, new technologies and design ingenuity. Still occupying the same riverbank site, KEF passionately remains true to its patented, proven technologies such as Uni-Q and ACE. These characteristics, traditions and above all sound quality, secure KEF’s world-class reputation.

About KEF America, Inc.

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KEF America, a division of KEF Audio, offers loyal North American audiophiles a stream of innovative speakers and components unmatched in the industry. Headquartered in Marlboro, New Jersey, KEF America shares the same guiding principles as its British counterpart: ground-breaking design, exceptional sound and an unshakeable commitment to excellence.

For additional information about KEF and its award-winning products, please visit www.kef.com.

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For high resolution digital product images and lifestyle settings, please contact veronica@marketingmatters.net.

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