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Blaupunkt Debuts Sirius Satellite Radio Tuner for Car and Home


Palm-sized Blaupunkt America SR04 delivers over 120 channels of digital-quality SIRIUS Satellite Radio programming for coast-to-coast reception in the car and home.

BROADVIEW, IL. (8/24/04) — Blaupunkt has announced immediate deliveries of a SIRIUS Satellite Radio (NASDAQ:SIRI) plug-and-play radio for both home and car that provides digital-quality, uninterrupted coast-to-coast reception of over 120-channels of music, news, sports and entertainment. Unlike conventional AM and FM radios that work best within 20-40 miles of a radio station, the Blaupunkt America SR04 is compatible with SIRIUS Satellite Radio, which offers crystal clear reception essentially everywhere in the continental United States.

The Blaupunkt America SR04 consists of a removable tuner, in-car plug-and-play mounting cradle, DC power supply, wireless remote control and a satellite antenna. The audio output can be hard-wired to a car stereo receiver with auxiliary inputs, a feature available on most Blaupunkt car audio receivers. The America SR04 also has a built-in 12-channel wireless FM modulator to broadcast SIRIUS to any FM tuner. At home, the same Blaupunkt America SR04 can be plugged into an optional home accessory kit, which includes the home cradle, home antenna, AC power supply and audio cables.

SIRIUS Satellite Radio offers 65 channels of commercial-free music, plus over 50 channels of news, talk, entertainment and sports– including the NFL — for a subscription price of $12.95 per month, or approximately $10 a month with up-front payment of a year or more. The subscription covers both the home and car use of a single satellite tuner.

The Blaupunkt America SR04 is remarkably small at just 4-3/4-inches wide, 3-1/8 inches tall and 1-1/8 inch deep. It features a large easy-to-read graphic display that provides real-time information about the current channel, title, and artist. The highly intuitive display and controls, plus 30 preset channel memories, make it easy to jump to your favorite programs. A wireless remote control duplicates all functions of the tuner. It is also possible to use a search mode to locate channels, artists, and program or song titles. A song-seek mode alerts the user if one of up to 10 favorite songs or programs is on another channel.

The Blaupunkt America SR04 is currently available from Blaupunkt dealers with a suggested retail price of $159.95; the optional home kit costs $49.95.

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Blaupunkt, the mobile electronics division of The Robert Bosch Corporation, designs and manufactures high quality and high performance car audio, video and navigation products for sale worldwide. For Blaupunkt dealer locations and product information, call 1(800) 950-BLAU [2528] or visit the company’s web site at <>.

In North America, the Bosch Group manufactures and markets automotive original equipment and aftermarket products, industrial automation and mobile products, power tools and accessories, security technology, packaging equipment and household appliances. Bosch employs more than 23,300 associates in more than 80 facilities throughout North America and reported sales of $6.6 billion in 2003. For more information, visit


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SIRIUS, now available to over 10 million DISH Network satellite TV and SIRIUS Satellite Radio subscribers, provides listeners with over 120 channels of the best commercial-free music, sports, information and entertainment, with digital quality sound coast-to-coast, broadcast daily from New York City, Los Angeles, Nashville, New Orleans, Houston and Daytona. SIRIUS offers 65 channels of 100% commercial-free music, featuring multiple categories of pop, rock, country, hip-hop, R&B, dance, jazz, classical and Latin music, along with more than 55 channels of world-class sports, news, talk entertainment, traffic and weather for a monthly subscription fee of only $12.95, with greater savings for upfront payments of multiple months or a year or more. SIRIUS also broadcasts live play-by-play games of the NHL and the NFL, and is the official satellite radio partner of the NFL.

SIRIUS Satellite Radio products for the car, truck, home, RV and boat can be purchased at major retailers including Best Buy, Car Toys, Circuit City, Crutchfield, Good Guys, Wal-Mart, Sears, Tweeter and Ultimate Electronics, along with RadioShack, DISH Network outlets and Directed Electronics retail dealers.

SIRIUS’ exclusive automotive partners DaimlerChrysler, Ford and BMW represent over 40% of new cars and light trucks sold annually in the United States. Automotive brands currently offering SIRIUS radios in select new car models include BMW, MINI, Chrysler, Dodge, Jeepfl, Nissan, Infiniti, Mazda, Audi, Ford, Lincoln-Mercury, Mercedes-Benz, Porsche and Volkswagen. Automotive brands that have announced plans to offer SIRIUS radios in select models include Jaguar, Volvo, Land Rover and Aston Martin. In 2004, SIRIUS radios are expected to be available in over 80 different car models, with more than 50 of them factory programs. Also, Hertz currently offers SIRIUS in 29 vehicle models at 53 major locations around the country. In addition, the Penske companies — Penske Auto Group, United Auto Group and Penske Trucking — are offering SIRIUS radios as a factory installed option, where available, in their cars and trucks through their dealerships.

Genmar Holdings, the world’s largest manufacturer of recreational boats, Formula Boats and Winnebago, the leading supplier of recreational vehicles and motor homes, also offer SIRIUS.

Click on to listen to SIRIUS live, or to find a SIRIUS retailer or car dealer in your area.

Sirius Media Contacts:

Ron Rodrigues

Thomas Meyer


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