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Amazon Echo Gets Shorter and Stylish

Amazon Echo 2nd Gen in Oak

Amazon today announced an all-new Echo that’s just called Echo, even though it is shorter than the original Echo. To add to the confusion, the original Echo has also been updated, and that is now called Echo Plus even though it looks exactly the same as the original. The all-new Echo pictured above (just called Echo) is shorter in size and price, starting at $100, and comes in six new color options.

Amazon Echo 2nd Gen
Amazon Echo (2nd Generation) in charcoal

New design
With an all-new compact design, Echo fits easily into any room in your home while delivering next generation far-field performance and improved room-filling sound. Pick from a variety of shell colors and finishes to fit into your home’s décor—choices include charcoal, sandstone, heather gray, oak veneer, walnut veneer, and silver.

Immersive sound
Echo combines an all-new speaker architecture, a dedicated tweeter, a 2.5” down-firing woofer, and Dolby processing to deliver crisp vocals and dynamic bass throughout the room—all in a smaller design and at an even more affordable price. Alexa can play music from leading services like Amazon Music, Pandora, Spotify, iHeartRadio, TuneIn, and more.

Second generation far-field technology
The new Echo uses Amazon’s second generation far-field technology, which features better wake word processing, improved beamforming technology, and enhanced noise cancellation. The Echo far-field technology works to detect the wake word from across the room even in the noisiest parts of your home.

Price and Availability
The all-new Echo will start shipping on October 31, 2017 for $99.99. Pre-ordering starts today at www.amazon.com/echo. Or Buy 3 Echo (2nd Generation) devices and save $50 with coupon code ECHO3PACK.

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