JupiterResearch Forecasts HDTV Sales in the U.S. Will Grow Dramatically Over the Next Five Years, Constituting 70% of All TV Sales by 2010
NEW YORK, Oct. 6, 2005 – JupiterResearch, a division of Jupitermedia Corporation (Nasdaq: JUPM), today announced the publication of its HDTV forecast for the U.S. entitled “U.S. HDTV Forecast 2005 to 2010: Managing Consumer Perceptions to Gain Market Share,” which presents JupiterResearch’s latest projections of the growth of HDTV and specific display technologies in the American market. According to the report, HDTV will experience significant growth in the United States over the next five years. By the end of 2004, HDTV sets made up 21% of overall TV sales; that number will rise to 70% of overall TV sales by the end of 2010. Additionally, 63% of U.S. TV households will have an HDTV set by 2010.
“After a slow start, HDTV is beginning to generate real consumer appeal. We attribute this to the increase availability of HD content as well as the growing number of HD sets available at retail,” said Joni Blecher, associate analyst at JupiterResearch. “Consumers traditionally think of TV purchases as a long term investment and are seeking a replacement in the home that has longevity and will work with the future digital TV standards,” added Blecher.
The JupiterResearch report also addresses the multiple display technologies that support HDTV, dividing them into four categories: Plasma, LCD, Direct-view CRT and Projection. JupiterResearch forecasts LCD flat screens and projection displays will make up the majority of U.S. sales by 2010.
“With prices dropping, greater prominence in the retail channel and the impact of the FCC’s digital tuner mandate on manufacturers, we are forecasting a steady increase in HDTV unit sales over the next five years,” said David Schatsky, Senior Vice President of Research at JupiterResearch.
The complete findings of this report are immediately available to JupiterResearch clients online at http://www.jupiterresearch.com. For additional information on the report or JupiterResearch’s Home Theater service visit http://www.jupiterresearch.com or contact Kieran Kelly, Vice President of Global Sales and Client Service, at 1-800-481-1212 or researchsales@jupitermedia.com.
About Jupitermedia Corporation
Jupitermedia Corporation (Nasdaq: JUPM), (http://www.jupitermedia.com) headquartered in Darien, CT, is a leading global provider of original information, images, research and events for information technology, business and creative professionals. Jupitermedia includes JupiterImages, one of the leading images companies in the world with over 7.0 million images online serving creative professionals with brands like Brand X, FoodPix, Botanica, Nonstock, Comstock Images, Creatas Images, PictureQuest, Liquid Library, Thinkstock Images, Thinkstock Footage, Goodshoot, Photos.com, Ablestock.com, PhotoObjects.net, Clipart.com and Animations.com; and JupiterWeb, the online media division of Jupitermedia which operates four distinct online networks: internet.com and EarthWeb.com for IT and business professionals; DevX.com for developers; and Graphics.com for creative professionals. JupiterWeb properties include more than 150 Web sites and over 150 e-mail newsletters that are viewed by over 18 million users and generate over 300 million page views monthly. Jupitermedia also includes: JupiterResearch, a leading international research advisory organization specializing in business and technology market research in 18 business areas and 14 vertical markets.
