Connect with us

Hi, what are you looking for?

New Products

Goodmail CertifiedVideo Puts Videos in E-mail

Recipients Can View Breaking News, Sports and Entertainment Directly Within Email Communications with CertifiedVideo

Goodmail Systems, the creator of CertifiedEmail™, the industry’s standard class of trusted email, today announced the launch of CertifiedVideo, a cutting-edge technology that allows legitimate commercial and nonprofit organizations to incorporate streaming video within the body of email communications they send to opted-in recipients. AOL is the first email provider to implement CertifiedVideo, enabling its Webmail users to receive CertifiedVideo messages. The first CertifiedVideo senders include Country Music TV,, Fox Digital, iVillage (NBC Universal), LiveNation, the New York Times, Target, Thrillist and Turner Networks.

“CertifiedVideo merges the best of the Web with the email inbox, delivering breaking news and sports, exclusive movie premieres and product demonstrations directly to an audience of opt-in subscribers,” said Peter Horan, CEO of Goodmail. “Americans watched more than 14 billion online videos this past January alone. 1 With CertifiedVideo, consumers can now watch videos within their email inbox without having to click to an external Web site, and brands can tap into shifting media consumption habits and craft truly interactive, email 3.0 marketing campaigns.”

Because of security concerns, today virtually every email provider prevents video from playing in non-CertifedVideo emails or blocks messages with videos in them from reaching users altogether. To ensure that videos within CertifiedVideo messages can be safely delivered and viewed, Goodmail analyzes prospective senders’ video players for code stability and platform compatibility. Once approved, senders can leverage Goodmail’s existing CertifiedEmail infrastructure to affix cryptographically-secure CertifiedVideo tokens to outbound messages that instruct receiving email providers to deliver them directly to the inbox with video content enabled.

“CertifiedVideo allows us to safely support interactive media directly embedded in email messages,” said Roy Ben-Yoseph, VP of AOL Mail. “Our partnership with Goodmail ensures that legitimate senders get their messages delivered, and the addition of CertifiedVideo enhances customer communications by allowing publishers to deliver more dynamic email content.”

CertifiedVideo senders must adhere to the same high set of standards for privacy, best practices and low complaint rates that Goodmail’s CertifiedEmail senders follow. Goodmail is working with its senders and email provider partners to expand the number of inboxes that receive CertifiedVideo messages throughout 2009.

About Goodmail Systems
Goodmail Systems is the creator of CertifiedEmail™, the industry’s standard class of trusted email. CertifiedEmail provides a safe and reliable means for consumers to easily identify authentic email messages from legitimate commercial and nonprofit email senders. Each CertifiedEmail is sent with a cryptographically secure token that assures authenticity and is marked in the inbox with a unique blue ribbon envelope icon, enabling consumers to visually distinguish email messages which are real and sent from email senders with whom they have a pre-existing relationship. Available to email senders meeting strict standards for best practices and low complaint rates, it is the only class of email available that assures delivery of all opt-in email messages to the inbox, with links and images automatically rendered intact, yielding measurable improvements in email effectiveness. CertifiedEmail has been adopted by seven of the nation’s top 10 email mailbox providers and is in use by 500 commercial, government and non-profit senders. It is supported in North America and Europe by a wide network of email platforms and service providers. For more information, go to (businesses) or (consumers).

Advertisement. Scroll to continue reading.

1 comScore Video Metrix, January 2009

Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *


Our Reviews


$349 open-back headphone will amaze first time listeners who have never tried planar magnetic headphones.

Headphone Amps

For only $99, the Magni 3+ is a fully discrete, current-feedback headphone amplifier that's extremely quiet and powerful enough for the vast majority of...

Integrated Amps

Depending on your budget, the $449 NAD C 316BEE V2 might be the ideal stereo integrated amplifier to build a hi-fi system around.

Phono Preamps

Review and comparison of three phono pre-amplifiers priced under $1000 from Croft Acoustics, Pro-Ject and iFi Audio that sounded exceptional, yet nothing alike.

Bookshelf Speakers

The new Lumina collection brings the artistry of Sonus faber loudspeakers to a much wider audience for a lot less money.


BDI sets a high bar with another modern media console designed to conceal all your electronics and a sound bar in an elegant ventilated...

You May Also Like


Although called a phono equalizer in reference to the RIAA curve, this $229 phono preamp is designed to improve the sound quality of most...

In-Ear Headphones

Which new Shure AONIC in-ear headphone is right for you?


In the COVID-19 era is anyone going to the movies when they reopen?

Bookshelf Speakers

PSB Alpha AM3 and AM5 are the powered and wireless versions of the Alpha P3 and P5, respectively.


ecoustics is the unbiased resource for the latest technology news, coolest gadgets, and best consumer electronics. Plus get product reviews, roundups and deals from all over the web on everything electronic. Read more

Copyright © 1999-2020 ecoustics | Disclaimer: ecoustics may earn a commission when you buy through links on our site.