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2007 A Breakout Year for foneGEAR

New lines, great products, bright ideas from the thought leader in accessories

January 5, 2007 — Las Vegas, NV– foneGEAR LLC (Rochester Hills, MI) — a leader in mobile communications accessories — is extremely pleased to announce its 2007 “Product Assault,” a complete offensive against commonplace, “me-too” cellular phone and music player accessories.

From foneGIRL and foneSTAR cases featuring exclusive licensed artwork, to best-in-class Bluetooth products, to the overwhelming success of their licensed collegiate and NFL phone cases, foneGEAR remains focused on the cellular and music accessory categories and intent on being first to market with the best products.

For 2007, foneGEAR will introduce or feature the following exciting products in their line:
• The introduction of foneScentz, the very first scented phone faceplates in the world, made from Auracell scented natural cellulosic polymer
• The launch of foneGIRL and tuneGIRL cases and charms, featuring the licensed artwork of illustrator Mary Lynn Blasutta
• The launch of foneSTAR and tuneSTAR cases and charms, featuring the licensed artwork of illustration firm Smayvision
• New schools and sizes for licensed collegiate phone cases, including Smartphone sizes for popular schools
• The first complete year of production for licensed NFL phone cases
• New Bluetooth products, including the Mini Blu II headset and MK20 car kit
• A complete line of premium “Special Brown” limited edition phone cases in top quality leather
• A new line of tuneGEAR cases for Microsoft’s Zune music player

“2006 was foneGEAR’s best year ever,” according to Ken Eisenbraun, foneGEAR’s president. “We have every reason to believe that 2007 will be just as good, and we are very fortunate to have such a talented team and such wonderful customers. We will continue to bring them the creative, high-quality products they have come to expect from foneGEAR.”

About foneGEAR: foneGEAR is a leader in the production of state-of-the-art wireless accessories. Headquartered in Rochester Hills, MI, foneGEAR provides a wide range of accessory products for the mobile lifestyle and has developed a number of innovative new designs for both the headset and accessory markets for mobile phones, music players, “smartphones,” cordless phones, and specialty products. More information about foneGEAR products may be found at or by calling 877-FONEGEAR (877-366-3432).

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