City of Industry, CA –May 19, 2005–Syntax Groups Corporation, one of the fastest growing manufacturers of LCD TVs, today announced that CKE Restaurants has selected Syntax’s high-value Olevia LCD HDTV to display a variety of dynamic interactive content on their newly launched Carl’s Jr. and Hardee’s websites.
Launched today, the websites located at www.carlsjr.com and www.hardees.com feature a real time virtual living room that gives site visitors a familiar setting to view movie trailers, flashy commercials, and play video games. Streaming across the virtual Syntax Olevia 42″ LCD HDTV is the new “too hot for TV” extended version of Paris Hilton’s Carl’s Jr. commercial, which is exclusively available for viewing now on these two websites.
The Carl’s Jr. and Hardee’s websites are completely interactive with games, product information, the ability to control the TV through a remote, and a contest page. In addition to Syntax’s Olevia LCD TV being featured front and center in the virtual living room at www.carlsjr.com and www.hardees.com, Syntax has provided eight 26″ Olevia LCD TVs for promotional contest prizes on the two websites.
“We are really impressed with the topnotch real time, interactive web technology incorporated into these new websites,” said James Li, Chief Executive Officer, Syntax Groups Corporation. “Our Olevia LCD TV in these virtual living rooms showcases the latest in entertainment content and products, and we are really excited to be featured on these cutting edge websites.”
About Olevia LCD TVs
Syntax’s “Olevia” widescreen LCD TVs deliver top quality images through premium specifications, high quality LCD panels, stylish design, plus true affordability and superb customer support. With models ranging from 20″ to 42″, Olevia TVs can also be used as multimedia displays by connecting the TV’s VGA input to a personal computer. Syntax is now incorporating its proprietary “iDEA” (Innovative Digitally Enhanced Architecture) technology into Olevia TVs to provide exceptional image enhancements including dynamic brightness and contrast controls, pure edge enhancement, advanced sharpness control, dynamic noise reduction, black level extender, white peak limiter, flesh tone control, adaptive luma control and an advanced digital sound processor. Sporting Syntax’s attractive black bezel design displaying elegance and versatility, the richly featured Olevia LCD TVs present a compelling, yet affordable digital TV that can be enjoyed for many years.
About Syntax Groups
Headquartered in Southern California, Syntax Groups Corporation (www.syntaxgroups.com) is a complete vertically integrated R&D, manufacturing and channel sales-driven multinational company of high value consumer electronics and computer technology convergence products for the post-PC era. Through its joint venture company, DigiMedia (www.digimedia.com.tw), formed in Taiwan with Taiwan Kolin Company (TSE:1606.TW, www.kolin.com.tw), Syntax Groups controls a powerful end-to-end supply chain including R&D and manufacturing of backlights for its LCD TVs, optical engines for LCoS TVs, strategic relationships with leading TFT LCD suppliers, mass production manufacturing of LCD TVs and LCoS TVs, quality control, channel sales, marketing and distribution with a solid back-end customer support program. Syntax sells its fully-featured Olevia LCD TVs through a rapidly growing channel network of national and regional retail stores in North America plus distributors and consumer-direct online partners, and internationally in Southeast Asia. To support the dramatic growth of its operations and expanding employee base of 100 people, Syntax relocated its corporate headquarters into larger premises located at 20480 E. Business Parkway, City of Industry, CA 91789.
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Syntax Groups Corporation and Olevia are trademarks of Syntax Groups Corporation.
Syntax Groups Contacts:
Allyson Arguello
909/859-8646
aarguello@syntaxgroups.com
-or-
Pattie Adams
909/859-8432
pattieadams@syntaxgroups.com
www.syntaxgroups.com
