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Scosche Bluefusion For Toyota And Lexus Vehicles Now Shipping

Scosche Bluefusion For Toyota And Lexus Vehicles Now Shipping
New OEM Interface Available for Popular Vehicles

OXNARD, Calif., (December 4, 2008) — Scosche Industries, a leading innovator of mobile electronic products and accessories for the aftermarket, today announced it is now shipping its highly anticipated BlueFusion solution for Toyota vehicles (#BFTA). Introduced earlier this year for GM vehicles, Scosche engineers have worked tirelessly to develop a full-line of BlueFusion solutions for today’s popular vehicles.

BlueFusion, touted as the next generation of OEM interfaces, combines Scosche’s OEM integration knowledge with Bluetooth technology to flawlessly enable Bluetooth hands-free and streaming audio capabilities to a factory head unit while maintaining factory features.

“Scosche continues to provide consumers with a variety of products that will enhance their car audio-listening experience,” said Kas Alves, executive vice president, Scosche Industries. “BlueFusion leads the market with vehicle-specific applications and innovative features designed for today’s consumer.”

Scosche’s BlueFusion for Toyota and Lexus vehicles (#BFTA) is specifically designed for select 2004-up Lexus, Scion and Toyota vehicles with satellite ready radios. Lexus vehicles include the 2006-2007 GS, the 2006-2008 IS 250/350 and the 2005-2008 RX250. BlueFusion is available for the 2005-2008 Scion TC, the 2005-2006 Scion XA and the 2005-2006 Scion XB. Toyota applications include the 2005-2009 4-Runner, the 2005-2009 Avalon, the 2007-2009 Camry, the 2005-2009 Corolla, the 2007-2008 FJ Cruiser, the 2005-2009 Highlander, the 2005-2007 Land Cruiser, the 2005-2008 Matrix, the 2009 non-JBL Matrix, the 2006-2009 Rav4, the 2006-2009 Sequoia, the 2004-2009 Sienna, the 2004-2009 Solara, the 2005-2009 Tacoma, and the 2007-2009 Tundra.

Scosche’s BlueFusion is easily installed without cutting or splicing factory wiring and can be done with a simple plug-and-play harness. Simply route the microphone where desired and use Scosche’s installation instructions to connect the interface. With Scosche’s tuneSTREAM (# TZ4) stereo Bluetooth transmitter users can stream audio from their iPod or iPhone directly to any factory stereo connected to BlueFusion.

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BlueFusion is designed to interface Bluetooth hands-free (HFP) and streaming audio (A2DP) to a consumer’s factory stereo. Scosche’s BlueFusion offers advanced capabilities such as caller ID displayed on the factory screen with easy “answer” and “end call” buttons located on the steering wheel controls or assigned buttons of a factory stereo, and voice dialing for a true hands-free solution. Whether listening to a CD or just tuned into a radio station, Scosche’s smart interface will switch itself to the correct source to view the caller ID. The interface menu enables users to check missed calls and dialed calls. Scosche’s built-in DSP noise and echo cancelling software ensure a crystal clear conversation even in noisy vehicles.

Scosche’s BlueFusion solution for Toyota, Lexus and Scion vehicles (BFTA) is now available at specialty retailers across the country and will retail at $349.99. Visit www.scosche.com for a complete line of BlueFusion products and other ground-breaking products.

About Scosche Industries
Scosche Industries, founded in 1980 by Roger and Scotia Alves, is a leading manufacturer of high quality car audio installation accessories and products. Scosche’s diverse product line includes mobile electronic accessories, iPod integration, iPod accessories, and universal navigation products. Scosche is the manufacturer of the innovation BlueFusion line of Bluetooth OEM integration systems. The publisher of the Auto Sound Encyclopedia, Scosche Industries manufactures and markets four distinct lines of product. These brands include Scosche, REALM, EFX, and Accumat . With a dealer network of over 2,000, numerous O.E.M. products, and 58 patents, Scosche Industries is a proven leader in the automotive aftermarket and home accessory business. For more information visit our website at www.scosche.com.

# # #

For Media Inquiries Only
Michelle Suzuki
michelle@msc-pr.com

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