Olympus Shows Support for Rock and Roll Legend Steven Van Zandt and Popular Syndicated Radio Series
Olympus Imaging America Inc. announced today that it is teaming with legendary musician and actor Steven Van Zandt to help him with his continuing effort to save rock ‘n’ roll. Starting in December 2007, Olympus will become a sponsor of the musician’s show, “Little Steven’s Underground Garage,” for one year. Mr. Van Zandt created Little Steven’s Underground Garage to promote up and coming bands. His show mixes the past, present and future of rock and roll music. It is broadcasted on 145 radio stations, reaching 201 markets across the country.
“Little Steven’s Underground Garage is the fastest-growing syndicated rock show in the country, and Olympus is proud to be a sponsor,” said Andrew Flagg, director, Sales and Marketing, Olympus Imaging America Inc. “As a company with a long heritage in the portable audio market, we identify with musicians’ needs for high performance audio recordings.”
“I’ve been impressed with Olympus’ corporate philosophy,” said Steven Van Zandt. “The company continues to actively support education and the Olympus brand is synonymous with quality products.”
For more information about the sponsorship, contact Michael Bourne, Mullen Public Relations, 978-468-8953 or michael.bourne@mullen.com, or Jennifer Lyons, public relations manager, Olympus Imaging America Inc., 3500 Corporate Parkway, Center Valley, PA 18034, ph: (484) 896-5350 / (800) 622-6372 or the Olympus Web Site: http://www.olympusamerica.com.
About Little Steven & Renegade Nation
Aside from his roles as musician and actor, Steven Van Zandt acts as Chairman of the parent company, Renegade Nation. A full-service media and entertainment firm, Renegade is home to Little Steven’s Underground Garage radio show, Renegade Circus live event production, Wicked Cool Records, Renegade Swag merchandising, and numerous upcoming film and television projects. Little Steven’s Underground Garage broadcasts on 145 stations in 201 markets in the U.S. and over 45 stations around the world, with one million listeners tuning in weekly. Mr. Van Zandt also created and programs the 24/7 Underground Garage channel 25 on Sirius Satellite Radio and Outlaw Country channel 63.
ABOUT OLYMPUS IMAGING AMERICA INC.
Olympus Imaging America Inc. is a precision technology leader, designing and delivering award-winning products for consumer and professional markets.
Olympus Imaging America Inc. works collaboratively with its customers and its ultimate parent company, Olympus Corporation, to develop breakthrough technologies with revolutionary product design and functionality that enhances peoples’ lives every day. These include:
- Digital and Film Cameras as well as related Underwater Products and Accessories
- Professional Digital SLR Imaging Systems as well as related Underwater Products and Accessories
- Digital and Microcassette Recorders
- Digital Media
- Binoculars
Olympus Imaging America Inc. is responsible for sales in the United States, Canada, Mexico, the Caribbean, and Central and South America. For more information, visit: www.olympusamerica.com.
