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NorcentOs New 10.1 Megapixel Digital Camera Offers Great Resolution for the New Year

San Dimas, CA — January 16, 2007 — Norcent, a marketer of high-quality home entertainment and digital products, is expanding its feature-rich camera line with an additional 10.1 Megapixel camera, the DCC-1025. It will be available for purchase in February with an estimated street price of $179.

The new cameraOs body is an elegant champagne colored, brushed metal finish and features a large, 2.5O scratch-resistant acrylic panel LCD display. The DCC-1025 offers exceptional image clarity and will capture high-resolution images up to 3648 X 2736 in a wide variety of light settings. A 3X optical zoom and 4X digital zoom are included for crisp, clear distance photos.

OWhile combining superior performance with a sleek, durable, techno look, our new DCC-1025 camera also provides exceptional consumer value,O stated Dennis Robinson, Norcent CFO. OIt also offers a wide variety of user features that enhance the cameraOs overall performance. Now, budget minded consumers will not have to compromise on photographs or enlargement quality when using the new camera.O

Included are many dramatic photo effects settings such as black and white, sepia tones, negative art and more for unique and professional looking photos. To maintain the color accuracy and clarity needed for consistently high quality photography, the new camera offers auto, daylight, cloudy, tungsten and fluorescent white balance settings.

Users can select from 14 still photo modes and multiple focus settings for every occasion. Built-in flash with auto, forced, no flash, slow sync and red-eye reduction modes are included to make every picture perfect regardless of lighting.

Movie mode captures MPEG-4 video clips with resolutions of up to 640 X 480 and will play back in either NTSC or PAL formats with up to 30 seconds of WAV audio that can be included with the video clips. Other features include a double self-timer and support for multiple languages.

The DCC-1025 has 32MB of internal flash memory and is compatible with external flash storage media (SD/MMC card slot). The camera comes complete with user manual, camera bag, software CD, USB and AV cables for connection to a computer or TV.
The Norcent DCC-1025 10.1 Megapixel digital camera is available through the Norcent websiteOs e-store as well as leading online retail sites and select retail outlets nationwide.

About Norcent
Norcent is a worldwide, award winning consumer electronics manufacturer dedicated to bringing the latest in high-tech digital technology to the mainstream consumer market. Norcent’s ability to leverage the most competitive ISO certified manufacturing facilities allows it to provide cutting-edge digital products to consumers at the best overall value. For more information please visit www.norcent.net or send an email to info@norcent.net.

– 30 –

PR Contact:
Susan van Barneveld
Antarra Communications
Work (714) 891-3660
Cell (526) 688-8621
svanbarn@antarra.com

All products/services and trademarks mentioned in this release are the properties of their respective companies.
©2007 Norcent Technology, Inc. All rights reserved.

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