For Immediate Release Press Contact:
Ron Burgess
DBA Public Relations
rburgess@dba-pr.com
(212) 388-1400
SNELL ACOUSTICS BEGINS SHIPPING TWO NEW THX ULTRA 2 CERTIFIED LOUDSPEAKERS, HIGH-PERFORMANCE MODELS IC C7 AND IW C7
— New In-Wall and In-Cabinet Models Offer Astonishing Sonic Performance and Flexible New Placement Options —
Peabody, MA, December 5, 2007 — Snell Acoustics, a leading manufacturer and marketer of high-performance custom-built loudspeakers for more than 30 years, announced it has begun shipping its new THX Ultra 2 Certified Loudspeakers, the Model IC C7 In-Cabinet LCR (SRP: $1,750 each) and IW C7 in-wall LCR (SRP: $2,250 each). Engineered for astonishing sonic performance and a wide variety of flexible new placement options the two new speakers are next-generation versions of Snell’s widely acclaimed Models XA 1900THX and AMC 2000THX, respectively.
As the first company to introduce THX in 1990 and the first to introduce THX Ultra 2-certified loudspeakers in 2001, Snell established a new performance benchmark for dynamic home entertainment sound, and the company’s new THX Ultra 2 certified loudspeakers carry on that tradition with even more richly detailed and nuanced audio performance. Both models are designed to reveal the depth, impact and dynamics of music and movie soundtracks, without the obtrusive look and placement conflicts of typical speakers. Like all Snell products, both models are tuned to .5dB of the reference master.
The new THX Ultra 2 certified speakers feature Snell’s acclaimed D’Appolito Array, named for Snell’s chief Engineer, Joe D’Appolito Ph.D. When properly designed, this driver arrangement makes the woofers and tweeter appear to play from the same point, regardless of listening position. The result is a palpable level of realism rarely heard from music or theater speakers. In addition, discrete tweeter, midrange and woofer circuitry in both new models ensures optimum time alignment and coherency through the transition region from driver to driver, and each crossover is individually tuned by Snell technicians for superb sonic reproduction.
Both the IW C7 In-wall speaker and IC C7 In-cabinet model feature 1-inch SEAS silk dome tweeters two 4.5-inch SEAS treated paper midrange drivers and two 8-inch copolymer cone woofers for dynamic bass response, and take their design cues from Snell’s C7 tower. All three models can be mixed and matched to accommodate virtually any architectural or decor requirement.
The IC C7 loudspeaker is an acoustic suspension design, featuring the drivers from Snell’s C7 Tower mounted to a baffle constructed of two layers of ¾-inch MDF sandwiching a layer of neoprene damping material. The sub-enclosure for the D’Appolito Array is integrated to the baffle. It’s available in two styles, capable of three different configurations — “S” for standard 16.5″w x 21″h, and “HV” for horizontal or vertical use (30″ x 13″). The IW C7 in-wall model features a solid aluminum, acoustic suspension enclosure with full bracing and asphalt damping, and a perforated steel grill. It too uses a three-part baffle and a dedicated sub-enclosure for the D’Appolito Array.
The IW C7 comes in a standard paintable white finish, and the IC C7 comes standard with a texture painted black finish. Both the IC C7HV and the IW C7 have a rotatable D’Appolito Array allowing for horizontal or vertical use. All can be ordered in a variety of painted finishes, and the IC C7 is also available in any wood finish.
About Snell Acoustics
For 31 years Snell Acoustics has designed and manufactured high-end loudspeakers, and has earned a reputation as one of the world’s foremost manufactures of custom-built, handcrafted speakers. Based in Peabody, Massachusetts, the company is renowned for its aesthetically pleasing hand-made cabinets, award-winning sound, and pioneering efforts with THX. Snell Acoustics is a wholly owned subsidiary of D&M Holdings Inc. Additional information is available at www.snellacoustics.com.
About D&M Holdings Inc.
D&M Holdings Inc. is a global operating company providing worldwide management and distribution platforms for premium consumer, automotive, commercial and professional audio and video businesses including Denon, Marantz, McIntosh Laboratory, Boston Acoustics, Snell Acoustics, Escienta, ReplayTVa, D&M Professional and D&M Premium Sound Solutions. Our technologies improve the quality of any audio and visual experience. THX is a trademark of THX Ltd. All other product and brand names with a trademark symbol are trademarks or registered trademarks of D&M Holdings, Inc. or its subsidiaries. For more information visit www.dm-holdings.com.
DISCLAIMER
Statements in this news release that are not statements of historical fact may include forward looking statements regarding future events or the future financial performance of the company. We wish to caution you that such statements are just predictions and that actual events or results may differ materially. Forward looking statements involve a number of risks and uncertainties surrounding competitive and industry conditions, market acceptance for the company’s products, ability to meet targeted product release dates, risks of litigation, technological changes, developing industry standards and other factors related to the company’s businesses. The Company reserves all of its rights.
