Company Joins Forces with Digital China, Inc. to Offer Premium Line of Award-Winning Gateway Notebook and Desktop PCs, Displays
Gateway, Inc. (NYSE: GTW) continues to expand the availability of its products worldwide with its official launch in China. At an event held here today, the company unveiled new Gateway notebook and desktop PCs, as well as displays for Chinese customers. With its new premium line, Gateway and Digital China are delivering industry-leading quality, performance and service at a superior value to PCs currently available in the market.
Designed for customers who demand a premium brand with a strong track record of innovation and performance, Gateway products can be found at PC malls and retail stores nationwide, including Best Buy’s flagship Shanghai store. In China, Gateway PCs will feature the latest technology, including Intel Centrino Duo mobile processor technology, high-end Intel Core™ 2 Duo processors, and Genuine Windows Vista™ Home Premium.
“China is home to some of the world’s most savvy computer users and we’re confident they will recognize the value Gateway brings to this market,” said Ed Coleman, Gateway’s CEO. “We believe Gateway’s strong history of quality and innovation, combined with Digital China’s outstanding reputation for service and support, will lead to success in the marketplace.”
Gateway, with its whimsical cow-spotted boxes, is one of America’s most recognizable brands. As the exclusive distributor of Gateway products in China, Digital China embarked on a highly successful pilot program in June.
“As China’s leading IT distributor, we are pleased to offer the premium Gateway brand to our customers nationwide,” said Guo Wei, president and CEO, Digital China, Inc. “Digital China is committed to meeting the country’s growing technology needs and we look forward to working closely with our reseller partners to make the Gateway brand a household name in China.”
“For over 20 years, Intel has supported China’s progress as a technology collaborator, investor, advisor and community member,” said Sean M. Maloney, executive vice president, general manager, Sales and Marketing Group, Intel Corporation. “As China increasingly moves to a digital world for business, entertainment and education, Intel is proud to support a great customer like Gateway and their commitment to cultivating IT development and bringing new computing experiences to consumers in China and around the world.”
“Gateway and Microsoft have worked together for many years to deliver high quality Windows based PCs for consumers,” said Tim Chen, corporate vice president and CEO, greater China region, Microsoft. “We are pleased that Gateway is now bringing their new line of premium Windows Vista desktop and laptop PCs, that deliver great digital lifestyle experiences, to consumers in China.”
“Best Buy looks forward to expanding our strong alliance with Gateway as both companies expand into China and other markets,” said Redmond Yeung, president and chief operating officer of Best Buy Asia. “The high-end product line Gateway has built for China is a perfect fit for the unique, premium experience we are creating in our Shanghai store and future locations.”
“We’ve built our business model on delivering maximum value for PCs that lead the industry in quality, performance and customer support,” said Bob Davidson, Gateway’s senior vice president, Worldwide Retail. “We couldn’t ask for a better partner than Digital China and look forward to a long and mutually beneficial partnership. Together, we’re pleased to bring Gateway products to China and confident that our products will be a big hit.”
About Gateway
Since its founding in 1985, Irvine, Calif.-based Gateway (NYSE: GTW) has been a technology pioneer, offering award-winning PCs, servers and related products to consumers, businesses, government agencies and schools. Gateway is the third largest PC company in the U.S. and among the top ten worldwide. The company’s value-based eMachines brand is sold exclusively by leading retailers worldwide, while the premium Gateway line is available at major retailers, over the web and phone, and through its direct and indirect sales force. See gateway.com for more information.
About Digital China
Digital China is an information technology services company dedicated to the advancement of digitization in China. According to IDC, Digital China is currently the largest IT products distributor and systems integrator in China. Digital China was spun off from Legend Group Limited and separately listed on the Hong Kong Stock Exchange Limited in June 2001.
