New DLP Chip Adds to Expansive Offering Available to Customers
Las Vegas, NV, June 8, 2005: Texas Instruments (TI) (NYSE: TXN) today announced at InfoComm 2005 that its DLP technology is now available in a .65 WXGA, 1280x 768 resolution, chipset. This adds to the growing number of chipset offerings available to DLP customers that allow increased differentiation in the market. Manufacturers can design and market front projection products around SVGA, XGA, WXGA, SXGA+, 480p, 576p and 720p DLP chipsets.
The DLP .65 WXGA chip enhances presentations by offering the ability to display multiple worksheets and spreadsheets in one projection window. WXGA also enables the display of native 720p HD content, leveraging the increased usage of multimedia content in business presentations, and the continued cross-over usage of projectors in the home environment. Texas Instruments will be demonstrating this new WXGA chip for the first time at InfoComm booth, along with its breakthrough 6-color processing BrilliantColor technology, also announced today.
The DLP .65 WXGA chip was designed to be compatible with the DDP3020 Imaging ASIC, which further optimizes graphics and video reproduction capabilities, increases color performance, and includes embedded 2-D keystone correction and picture-in-picture capabilities.
Using existing or new high-volume .7 optical platforms, DLP customers can leverage economies of scale to offer affordable and performance solutions with this new chipset.
DLP Products continues its strong growth in the front projection market. According to Pacific Media Associates (PMA), DLP technology closed 1Q05 with 47% worldwide market share, which represents 11 consecutive quarterly gains.
The advantages of DLP technology, including outstanding picture reliability, no burn-in or fade, deep rich colors, and incredible, industry-leading contrast ratios, have led more and more manufacturers to choose DLP technology. The speed advantage of DLP technology also allows for a single-chip architecture that provides razor-sharpness, and excellent reproduction of fast video such as sports and live action with no motion lag.
The .65 WXGA chip, along with the new BrilliantColor technology, will be demonstrated at the TI booth (#701) at InfoComm, along with other innovative DLP products.
About Texas Instruments DLP Products
Texas Instruments DLP display technology offers clarity down to the most minute detail, delivering pictures rich with color and brightness to large-screen HDTVs and projectors for business, home, professional venue and digital cinema (DLP Cinema). 75 of the world’s top projection and display manufacturers design, manufacture and market products based on DLP technology. At the heart of every DLP chip is an array of up to 2 million microscopic mirrors which switch incredibly fast to create a high resolution, highly reliable, full color image. DLP technology’s chip architecture and inherent speed advantage provides razor-sharp images and excellent reproduction of fast motion video. Since early 1996, more than 6 million DLP subsystems have been shipped. For more information, please visit www.dlp.com
Texas Instruments Incorporated provides innovative DSP and Analog technologies to meet our customers’ real world signal processing requirements. In addition to Semiconductor, the company’s businesses include Sensors & Controls and Educational & Productivity Solutions. TI is headquartered in Dallas, Texas, and has manufacturing, design or sales operations in more than 25 countries.
Texas Instruments is traded on the New York Stock Exchange under the symbol TXN. More information is located on the World Wide Web at www.ti.com.
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