For the First Time Star Wars Fans Will Be Able to Experience the Excitement of All Six Epic Films in HD Any Time They Want, Exclusively with Comcast Digital Cable with ON DEMAND
Jedis, Wookies, Sith and droids are coming to Comcast Digital Cable with ON DEMAND like never before. Beginning this month, all six Star Wars films will be available in high-definition (HD) clarity any time customers want to watch them with Cinemax HD On Demand, nine days before the movies air on the Cinemax HD cable channel.
Comcast Digital Cable customers with HD service and a Cinemax subscription will be able to watch every Star Wars movie in HD as part of Comcast’s signature ON DEMAND video-on-demand (VOD) service, giving them unprecedented control over every moment of the epic. The debut of the films on Cinemax HD On Demand and on the Cinemax HD channel marks the first time the original Star Wars trilogy has been presented in HD on television.
“HD lets fans experience movies the way they’re meant to be seen, with crystal-clear lifelike detail and stunning sound that makes viewers feel like part of the action, and the Star Wars saga is ideally suited to HD,” said Page Thompson, Senior Vice President and General Manager of Video Services for Comcast. “Only Comcast customers can watch the movies in HD any time, in any order, and as often as they want.”
Cinemax and Cinemax HD kick off a weekend marathon of all six movies on Friday, November 10 at midnight with Star Wars: Episode I The Phantom Menace, concluding on Monday, November 13 with Star Wars: Episode VI Return of the Jedi. The films will air at additional times throughout November, with a schedule of dates and times available at http://www.cinemax.com.
Comcast was one of the first video providers to offer HD and VOD services. The company’s industry-leading high-definition lineup offers the most HD viewing choices available anywhere, including more than 100 hours of HD ON DEMAND programming as well as the most popular channels including affiliates of all major broadcast networks; comprehensive sports coverage with ESPN HD and ESPN2 HD and regional sports networks across the country; every available premium HD network, including HBO, Cinemax, Starz and Showtime; Discovery HD, MHD, Universal HD, TNT HD and Universal HD.
Comcast’s ON DEMAND service offers a growing library of more than 8,000 programs available anytime customers want to watch them — with the ability to fast forward, rewind and pause selections. Comcast customers have watched more than three billion ON DEMAND programs since 2004, including more than one million views of HD ON DEMAND programs since September 2006.
Comcast Corporation (Nasdaq: CMCSA, CMCSK) (http://www.comcast.com) is the nation’s leading provider of cable, entertainment and communications products and services. With 24.1 million cable customers, 11.0 million high-speed Internet customers, and 2.1 million voice customers, Comcast is principally involved in the development, management and operation of broadband cable networks and in the delivery of programming content.
Comcast’s content networks and investments include E! Entertainment Television, Style Network, The Golf Channel, VERSUS (formerly OLN), G4, AZN Television, PBS KIDS Sprout, TV One and four regional Comcast SportsNets. Comcast also has a majority ownership in Comcast-Spectacor, whose major holdings include the Philadelphia Flyers NHL hockey team, the Philadelphia 76ers NBA basketball team and two large multipurpose arenas in Philadelphia.
Cinemax is the premier movie destination on television offering a wide variety of film entertainment, combining select and broad-appeal films from current box-office to modern classics to original documentaries. Added to the more than 1,200 movies shown yearly are first-to-pay box-office hits that premiere on the channel, giving viewers access to new and exclusive films.