SENSIO and Tweeter Home Entertainment Group will join forces to bring the ultimate 3-D home theatre experience to Tweeter Entertainment Architects customers in Las Vegas.
“Tweeter is the perfect partner for us,” says Richard LaBerge, SENSIO’s Vice-President, Sales and Marketing. “Its clientele appreciates high-end cutting edge technology and their staff truly understands SENSIO 3-D. Consumers will have an unparalleled opportunity to live the theme park 3-D experience at home!”
Beginning in January, the Tweeter Entertainment Architect concept store in Las Vegas will offer the SENSIO 3-D experience. “We are constantly on the lookout for new technology to entertain our cutting edge customer base,” says Philo Pappas, Sr. VP Merchandising for Tweeter. “A couple of years ago, you could only see quality 3-D movies in multimillion-dollar theatres. Being able to provide a 3-D solution to our customers provides them with a more complete and entertaining experience.”
Since 2003, SENSIO’s dealer base has grown to over 180 outlets in more than 30 countries. Tweeter’s new Las Vegas concept store represents a revolution of retail entertainment, and also adds one more customer touch point to SENSIO’s growing network.
“Opening up retail chains is part of SENSIO’S strategy to rapidly expand the number of outlets bringing high quality 3D experiences to the market.” Says SENSIO’s President, Nicholas Routhier “As people get exposed to the SENSIO 3D experience, the old 3D image of red and blue glasses will become something of the past. Our association with Tweeter is the first step in accelerating the pace of consumer’s awareness and exposure to our technology.”
Winner of the CES 2003 Product Innovation Award and a “Best in Show” finalist at the 2004 ElectronicaUSA show in San Francisco, the SENSIO 3D stereoscopic video processor is a giant leap forward in home theatre viewing. Gone are the awkward red and blue cardboard goggles and the fuzzy images. SENSIO 3D produces brilliant digital images that burst into life with the help of small, wireless LCD glasses that are synchronized with the film, feeding separate images to the left and right eyes so quickly the brain is fooled into seeing a single spectacular full-resolution three-dimensional scene.
Founded in 1999, SENSIO is a Montreal-based company that develops and markets avant-garde technologies that offer home viewers the most advanced and immersive movie theatre experience. The first product derived from SENSIO’s research and development effort is SENSIO 3D, a revolutionary video processor that uses low-cost, user-programmable chips to transform conventional home theatre into a 3-D stereoscopic movie experience.
Tweeter Home Entertainment Group, Inc. (Nasdaq: TWTR) was founded in 1972 by current Chairman Sandy Bloomberg. Based in Canton, Massachusetts, the company is a national specialty consumer electronics retailer, providing entertaining consumer electronics solutions.
The company’s fiscal 2004 revenues were $778 million. Tweeter has been named a “Consumer Electronics Retailer of the Year” by Audio-Video International every year since 1979 and was named one of the “100 Fastest Growing Companies” by Fortune in 2002. Tweeter Home Entertainment Group, Inc. now operates 177 stores under the Tweeter, Tweeter Entertainment Architects, hifi buys, Sound Advice, Showcase Home Entertainment and Hillcrest High Fidelity names in the New England, Las Vegas, Texas, Southern California, Mid-Atlantic, Chicago, Southeast, Florida and Phoenix markets. The company employs more than 3,600 associates.