MXI Security Chooses THX Best Practices Laboratory to Demonstrate Technology to Help Protect Digital Content
MXI Security, the leader in superior managed portable security solutions, today announced that it has joined the THX Best Practices Laboratory for Windows Media (BPL) in the effort to showcase new methodologies and best practices for securing creative digital content. The proliferation of new digital distribution channels, such as Digital Cinema, DVD-On-Demand, IPTV, Mobile TV, and others, makes it increasingly more challenging to protect and preserve the content throughout the creation, distribution and exhibition chain.
“The methods and complexity for the creation and distribution of creative content is growing exponentially, thus the need to demonstrate the latest technologies and best practices to protect this high value content throughout the chain,” said David Haines, Managing Director, THX BPL. “We welcome MXI Security’s participation and the security expertise it brings to our lab’s mission to demonstrate these new emergent technologies. The THX Best Practices Laboratory is the perfect facility for MXI to showcase its new digital security workflows to the entertainment community.”
According to the Motion Picture Association of America (MPAA), “Piracy is the single biggest threat to US Copyright industries in movies, home video, music, book publishing, periodicals, radio, television, video games, and software.” The MPAA indicates that piracy cost the worldwide motion picture industry $18.2 billion in 2005, which included the economic impact on foreign and domestic producers, distributors, theaters, video stores and pay-per view providers.
“MXI Security believes its pioneering research and development in building a range of USB portable security devices and digital identity management software for multifactor authentication and data encryption will bring some innovative options to protect digital content,” said Lawrence Reusing, Chief Executive Officer for MXI Security. “We are excited to be showcasing our technologies and workflows at the BPL.”
MXI representatives will be available to discuss the initiative in MXI Security’s booth at the RSA Conference 2008 in San Francisco, April 8-10, booth number 1549.
About THX BPL
The THX Best Practices Laboratory for Windows Media (BPL) was launched in April 2005 to address a growing need for reliable information and education around the professional use of Microsoft’s Windows Media Technologies. Jointly conceived by Microsoft Corporation and THX, Ltd., the BPL is an independent, not-for-profit organization supported by corporate sponsorships and participating product company memberships.
About MXI Security
MXI Security leads the way in providing superior managed portable security solutions designed to meet the highest security and privacy standards of even the most demanding customers.
MXI Security solutions combine the power of strong user authentication, digital identity and data encryption to protect access to sensitive information and systems.
Easy to manage and transparent to the end user, MXI Security solutions enable organizations to satisfy multiple security needs with a single device, facilitating greater mobility without compromising security.