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Netflix Teams With DreamWorks for First Kids Series
Netflix will add to its original programming lineup later this year with its first-ever series for kids.
In partnership with DreamWorks Animation, Netflix will offer Turbo: F.A.S.T. — an offshoot of the studio’s summer fare.
“Families love Netflix, so creating an original series for kids was a natural for us,” Ted Sarandos, Netflix chief content officer, said in a statement. “And we’re doing it in a big way by adapting Turbo, this year’s DreamWorks Animation summer tentpole movie.”
Turbo is slated to hit theaters on July 19, and the series version will debut on Netflix by December. The animated flick tells the 3D story of an ordinary snail who sets his sights on the Indianapolis 500 after a freak accident gives him the power of super speed.
The film stars the voice talents of Ryan Reynolds, Paul Giamatti, Michael Pena, Luis Guzman, Bill Hader, Richard Jenkins, Ken Jeong, Michelle Rodriguez, Maya Rudolph, Ben Schwartz, Kurtwood Smith, Snoop Lion, and Samuel L. Jackson.
“Netflix boasts one of the largest and fastest-growing audiences in kids television,” DreamWorks CEO Jeffrey Katzenberg said in a statement. “They pioneered a new model for TV dramas with House of Cards, and now together we’re doing the same thing with kids’ programming. DreamWorks is thrilled to be part of the television revolution.”
The first episode of Turbo: F.A.S.T. will pick up where the film leaves off, showcasing the global escapades of the snail hero and his racing crew.
In Sept. 2011, Netflix inked a deal with DreamWorks Animation that will bring the studio’s feature films exclusively to Netflix’s streaming platform. Rather than providing its films to HBO or a similar premium pay TV channel, DreamWorks will show its movies on Netflix, beginning with DreamWorks’s 2013 feature film lineup.
Netflix is no stranger to original series. In Feb. 2012, Steven Van Zandt debuted as Frank “The Fixer” Tagliano in Lilyhammer, which is currently filming its second season. Meanwhile, the first season of political thriller House of Cards debuted on Feb. 1.
Eli Roth’s Hemlock Grove, a horror thriller, will also hit Netflix on April 19, while Orange is the New Black, a prison
dramedy from Weeds creator Jenji Kohan, and Derek with Ricky Gervais are also on the horizon.
Meanwhile, one of the most anticipated Netflix original programs will hit the airwaves in May, when cult classic Arrested Development returns with 14 half-hour episodes, leading up to a big-screen revival of one of America’s most beloved dysfunctional families.
By Stephanie Mlot, PCMag