
Mobile Users Want Ease Of Use, Not TV
By Geoff Duncan
November 18, 2008
New surveys find U.S. mobile users are slow to adopt online television...but they'd sure use the Internet more if it were easier.
New research reports from JupiterResearch and Azuki Systems find that U.S. mobile phone users have been slow to embrace mobile television service offerings, but would happily use more Internet services if they could just do it more easily.
A new report from JupiterResearch finds that only one percent of U.S. mobile phone users have embraced mobile television offerings. Although mobile video offerings were all the rage a couple years ago as mobile operators fought to introduce new revenue streams to their services, most consumers seem unimpressed, citing poor connectivity, high costs, and limited content selection as the main hurdles. However, some 15 percent of consumers surveyed expressed interest in watching recorded content from their own television setups on their mobile devices, which may bode ...
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