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Yahoo Announces Reorganization

By Geoff Duncan
June 27, 2008


Yahoo has just announced a reorganization designed to make it the top online destination for both Internet users and online advertisers.

Still under fire from shareholders upset the company didn't sell out to Microsoft earlier this year—and still hemorrhaging high-profile personnel—Internet giant Yahoo has announced a reorganization the company says is intended to make it the first choice online site for Internet users, and a "must buy" site for online advertisers. Yahoo plans to centralize its development teams, create a new business unit focussed solely on the United States, and form an "insight strategies team" that will handle data and analysis for the entire company.

"These moves accelerate the ability of our deep and talented team to build great products, grow our audiences and improve monetization globally," said Yahoo CEO Jerry Yang, in a statement. "They are designed to put us in an even better position to leverage our leading global ...

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