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Rise In Game Accessory Sales

By Christopher Nickson
December 31, 2007


Wireless controllers and Wii Fit the big winners.

The holidays weren’t just a bonanza for game consoles and, of course, games themselves. They also brought a big boost to game accessories, according to a story in the Financial Times. The Wii Fit, which focuses on health, was launched in Japan on December 1, since when it’s sold half a million copies. It uses a balance board shaped like bathroom scales. Accessories are becoming more and more integral to games. In the US the top selling game, Guitar Hero III from Activision, uses a guitar accessory. How popular is it? During November it accounted for 17% of all game sales, a staggering figure given the strong competition. Its rival EA’s Rock Band, includes a microphone, drum kit and guitar in its packaging. Wireless controllers for the Wii, especially the Zapper, which comes bundled with Link’s Crossbow Training, and PS3 have ...

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