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eCoustics.com Demographics
( Last Updated: November 18, 2008 )
Who visits eCoustics.com?
1.
Gender
| Male |
   77.3% |
(2754) |
| Female |
22.7% |
(810) |
|
|
2.
Age Group
| 75 + |
0.6% |
(22) |
| 64 - 74 |
1.8% |
(63) |
| 55 - 63 |
7.1% |
(252) |
| 45 - 54 |
17.7% |
(630) |
| 35 - 44 |
25.5% |
(909) |
| 25 - 34 |
32.8% |
(1168) |
| 18 - 24 |
13.8% |
(492) |
| Under 18 |
0.8% |
(28) |
|
|
3.
Highest Level of Education
| Some High School |
2.7% |
(96) |
| High School Grad |
10.0% |
(355) |
| Some College |
33.9% |
(1208) |
| College Grad |
34.0% |
(1210) |
| Post-Grad Work |
6.6% |
(236) |
| Post-Grad Degree |
12.9% |
(459) |
|
|
4.
Household Income
| $100,000 + |
20.6% |
(733) |
| $75,000 - $99,999 |
16.6% |
(590) |
| $50,000 - $74,999 |
22.0% |
(783) |
| $35,000 - $49,999 |
15.9% |
(566) |
| $20,000 - $34,999 |
13.0% |
(462) |
| Under $20,000 |
12.1% |
(430) |
|
|
5.
Occupation
| Senior Management |
5.5% |
(197) |
| Other Management |
7.5% |
(269) |
| Professional |
21.5% |
(767) |
| Technical |
20.8% |
(743) |
| Sales |
5.5% |
(197) |
| Administrative |
3.7% |
(132) |
| Other Employed |
11.8% |
(419) |
| Homemaker/Full-time Parent |
4.6% |
(163) |
| Student |
9.6% |
(342) |
| Retired |
5.1% |
(183) |
| Not Employed |
4.3% |
(152) |
|
|
6.
In a typical week, about how much time do you spend using the Internet?
| 20 + hours |
49.7% |
(1771) |
| 11 - 20 hours |
24.6% |
(875) |
| 6 - 10 hours |
16.5% |
(588) |
| 3 - 5 hours |
6.6% |
(235) |
| 1 - 2 hours |
1.5% |
(55) |
| Less than 1 hour |
1.1% |
(40) |
|
|
7.
On average, how much time do you spend on this site in a typical visit?
| 60 + minutes |
4.8% |
(172) |
| 31 - 60 minutes |
8.5% |
(302) |
| 21 - 30 minutes |
14.2% |
(507) |
| 11 - 20 minutes |
23.5% |
(839) |
| 5 - 10 minutes |
28.3% |
(1010) |
| Less than 5 minutes |
20.6% |
(734) |
|
|
8.
How much did you spend on electronics in the last 12 months?
| $25,000 + |
1.3% |
(48) |
| $15,000 - $24,999 |
1.3% |
(46) |
| $10,000 - $14,999 |
3.8% |
(136) |
| $5,000 - $9,999 |
11.5% |
(409) |
| $2,500 - $4,999 |
18.0% |
(641) |
| $1,000 - $2,499 |
25.0% |
(890) |
| $500 - $999 |
18.0% |
(643) |
| Less than $500 |
21.1% |
(751) |
|
|
9.
Do you have a high speed connection to the internet?
| Yes |
83.6% |
(2979) |
| No |
14.7% |
(525) |
| Not Sure? |
1.7% |
(60) |
|
|
10.
How frequently do you visit this site?
| Daily |
7.0% |
(249) |
| Several times/week |
10.0% |
(358) |
| Once/week |
8.2% |
(293) |
| Several times/month |
12.2% |
(434) |
| Once a month |
11.3% |
(403) |
| Less than once a month |
12.4% |
(442) |
| First visit |
38.9% |
(1385) |
|
3,564 sample of eCoustics.com visitors during October 2004
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